What it is: An ultra-pigmented, fiber-infused mascara that amps up lash volume to the max.Formulation Type: VolumizingIngredient Callouts: Free of parabens, phthalates, and sulfates SLS & SLES. It is also gluten-free.What Else You...

What it is: An eyeliner pencil that offers a richly pigmented shade for instant intensity.Ingredient Callouts: Free of parabens, mineral oil, and fragrances.What Else You Need to Know:Twist up and glide on...

What it is: A long-wearing, buildable cheek color that imparts a bright hue.Ingredient Callouts: Free of parabens and phthalates.What Else You Need to Know: This vibrant, yet natural-looking cheek color has a virtually...

What it is: A setting spray that comfortably sets makeup for up to 16 hours while nourishing skin with a clear, hydrating formula.Highlighted Ingredients:- Plant-Derived Matrix: Provides a breathable barrier against...

What it is: An indulgent volume mascara offering a full panoramic look with glossy black pigments that conditions lashes for a soft feel touch.Ingredient Callouts: Free of sulfates SLS and SLES, parabens,...

What it is: A primer that smooths skin for even makeup application and improves skin's radiance.Finish: RadiantFormulation: LiquidHighlighted Ingredients:- Skin-Perfecting Complex: Blend of rose extracts that work to moisturize, protect, and smooth skin.-...

What it is: A limited-edition mini duo of the bestselling Caviar Stick Eye Shadows in Rosegold and Burnished Bronze shimmer shades. Ingredient Callouts: Free of parabens, phthalates, and sulfates SLS & SLES.What Else...

What it is: A primer that smooths skin for even makeup application and reduces the appearance of pores.Finish: MatteFormulation: LiquidHighlighted Ingredients:- Skin-Perfecting Complex: Blend of rose extracts that work to moisturize, protect, and...

What it is:A specially designed setting application puff with a soft, luxurious texture that molds and conforms as needed to pick up, hold, and apply setting powder.What it does:The Velour...

What it is: A limited-edition duo of RoseGlow Caviar Stick Eye Color minis wrapped in festive packaging to welcome the Lunar New Year.Highlighted Ingredients:- Rose Glow Pearl Blend: Self-adjusting pearls deliver...

What it is: A cult-favorite loose setting powder in a soft peachy-pink shade to brighten and enliven your complexion and set makeup for up to 16 hours. Highlighted Ingredients: - Peachy-Pink...

What it is: A primer that smooths skin for even makeup application and visibly plumps the skin to improve the look of fine lines and wrinkles.Finish: NaturalFormulation: LiquidHighlighted Ingredients:- Skin Perfecting Complex: Blend...

What it is: A limited-edition set that includes award-winning Translucent Loose Setting Powder in a jumbo size and a velour puff.Highlighted Ingredients:- Vitamin C Powder: Supports a more even-toned complexion over...

What it is: A limited-edition mini duo of the bestselling Loose Setting Powder in both Original and Ultra-Blur formulas that effortlessly set makeup for up to 16 hours.Highlighted Ingredients: - Vitamin C...

What it is:A must-have, dual-purpose brush featuring a rounded end and an angled end.What it does:Boasting two brushes in one, this double-ended brush is the perfect tool for powder application...

What it is: A dual-sided sponge with a flat silicone-coated side to spread liquid or cream products with minimal waste and a pointed sponge tip to easily blend.Brush Formulation: LiquidBrush Coverage: BuildableWhat Else...

What it is:An exclusive flat, rounded brush for light powder blush application.What it does:This classic blush brush quickly and easily adds a healthy glow to the complexion. Its versatile size...

What it is:A long brush with a tapered point for blush application.What it does:This long, slender brush is ideal for easy blush application and blending to give cheekbones a lifted...

What it is: An easy-to-use, 24 hour, ultra-black, waterproof, and smudge-proof felt-tip liquid eyeliner for classic lines and graphic looks.What Else You Need to Know: This non-stop ink flow and a flexible...

What it is:A liquid converter that transforms powder formulas and pencils into smudge-proof, long lasting makeup.What it does:Aqua Seal instantly converts your favorite makeup products into waterproof formulas. Its lightweight,...

What it is: An ultra-soft, diamond-shaped foundation brush with densely packed, flexible bristles that deliver a streak-free, precise application.Brush Formulation: LiquidBrush Coverage: MediumBristle Type: SyntheticIngredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil,...

What it is: A super-soft, tear-drop shaped brush with densely packed bristles for a seamless liquid or cream makeup application.Brush Formulation: LiquidBrush Coverage: BuildableBristle Type: SyntheticIngredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral...

What it is: A dual-ended brush that seamlessly applies and blends bronzer or powders.Brush Formulation: PowderBrush Coverage: BuildableBrush Handle Length: 3.54 inchesBristle Type: Synthetic and Natural BlendIngredient Callouts: It is cruelty-free.What Else You Need to Know: This...

What it is: A dual-ended eyeshadow brush with both narrow and dense bristles ideal for applying, shading, and blending all shadow formulas.Brush Formulation: All FormulasBrush Coverage: BuildableBristle Type: SyntheticIngredient Callouts: It is cruelty-free.What Else You...

What it is: A round, sloped brush that hugs the curves of your face to easily blend and build concealer. ​Brush Formulation: All FormulasBrush Coverage: BuildableBrush Handle Length: 4.4 inchesBristle Type: SyntheticIngredient Callouts: This product is...

What it is: A dual-ended eyebrow brush with angled bristles and spoolie ideal to fill and detail brows with powder or cream formulas.Brush Formulation: All FormulasBrush Coverage: BuildableBristle Type: SyntheticIngredient Callouts: It is cruelty-free.What Else...

What it is: An all-natural edible lip scrub that buffs, exfoliates, and hydrates for a healthy, juicy pout.Formulation Type: Lip Balm & TreatmentIngredient Callouts: This product is cruelty-free.What Else You Need to Know: Micro-fine...

What it is:A three-in-one lip stain, lip color, and lip liner that glides on high-performance, intense color in must-have, rich nude shades.What does:These touch-and-go makeup sticks create bold nude lip...

What it is:A waterproof brow pencil with a strong-hold gel and tri-angled tip for precise application.What it does:This easy-to-use pencil and gel duo creates the perfect brow in seconds—just draw,...

What it is: A buttery-smooth, buildable, medium- to full-coverage powder foundation with a multiuse formula, a soft-matte finish and up to 12 hours of wear.Coverage: MediumFinish: MatteFormulation: Pressed PowderSkin Type: Normal, Dry, Combination and...

What it is: An all-day-wear, do-it-all, medium-to-full-coverage concealer that acts as the most-targeted texture solver, gliding on skin like butter on toast.Coverage: FullFinish: MatteFormulation: LiquidSkin Type: Normal, Dry, Combination, and OilyHighlighted Ingredients:- Caffeine: Helps visibly...

What it is: A multi-peptide, three-in-one eyebrow treatment serum for the look of fuller, more defined, and more youthful-looking brows as it shapes and sculpts with all-day hold.Hair Texture: Straight, Wavy, Curly,...

What it is: A new full-performance formula with advanced skincare properties.Coverage: MediumFinish: NaturalFormulation: LiquidHighlighted Ingredients:- Trio of Botanical Stem Cell ActivesIngredient Callouts: Free of parabens and mineral oil. It is also vegan, gluten-free, and cruelty-free.What...

What it is: An all-new brow pencil makes it easy to master flawless brows and has a retractable, double-action, triangular tip.Ingredient Callouts: Free of parabens. It is also vegan and cruelty-free.What Else...

What it is: A buildable, ultra-matte powder formula that blends like a cream, effortlessly melting into your skin.Coverage: LightFinish: MatteFormulation: Pressed PowderIngredient Callouts: Free of parabens. It is also vegan and cruelty-free.What Else You Need...

What it is: A lustrous, skin-perfecting highlighter with up to 12 hours of wear.Ingredient Callouts: Free of parabens.What Else You Need to Know: This unique, revolutionary, hybrid formula enhances and illuminates skin—no filters...

What it is: A highlighter that drenches your skin with an emulsion of liquid pearl pigments to illuminate, hydrate, and add radiant dimension—because everything looks better wet.Coverage: LightFinish: RadiantFormulation: LiquidIngredient Callouts: Free of parabens. It...

What it is: A collection of mini eyeshadow palettes inspired by the negative traits of the four zodiac elements: fire, earth, air, and water. Ingredient Callouts: Free of parabens. These products are...

What it is: A bestselling pressed powder that locks makeup in place up to all day with a luminous, photo-ready finish.Coverage: LightFinish: RadiantFormulation: Pressed PowderHighlighted Ingredients:- Micro-fine Mineral Powders: Glycerin and vitamin E guard...

What it is: A bestselling loose powder that locks makeup in place up to all day with a luminous, photo-ready finish.Coverage: LightFinish: RadiantFormulation: Loose PowderHighlighted Ingredients:- Micro-fine Mineral Powders: Glycerin and vitamin E guard...

What it is: A small, fluffy brush designed for use with the bestselling Radiant Creamy Concealer (sold separately).What Else You Need to Know: This small, fluffy brush is designed for use with...

What it is:An optional pump for dispensing liquid foundations.What it does:This pump is designed to distribute the ideal amount of liquid foundation, without the need to dip or pour. Sheer...

What it is: A small, tapered brush designed for highlighting small areas of the face.Brush Formulation: PowderBrush Coverage: Sheer to MediumBristle Type: SyntheticWhat Else You Need to Know: This is a small, tapered brush designed...

What it is: A lightweight primer that creates a smooth canvas while visibly minimizing shine and balancing skin in any climate for extended makeup wear.Skin Type: Normal, Oily, CombinationConcerns: OilHighlighted Ingredients:- Climate-Balancing Technology:...

What it is: An innovative mascara that delivers buildable volume and intense black color in a lightweight, flexible formula that won’t clump or smudge.Ingredient Callouts: Free of sulfates SLS and SLES, parabens,...

What it is: A fluffy, dome-shaped kabuki brush with multiple uses.What Else You Need to Know: Form meets function with Yachiyo Kabuki Brush. Its fluffy, gently tapered, spiral-dome head is used to...

What it is: An all-in-one complexion brush designed for use with cream formulas.What Else You Need to Know: This brush lets you expertly apply, layer, and blend cream formulas onto the face...

What it is: An intense matte-black liquid eyeliner with a unique tapered brush that delivers instant payoff with up to 16 hours of smudge-resistant, waterproof wear. Ingredient Callouts: Free of parabens, formaldehydes,...

What it is: A domed-shaped brush ideal for expertly sweeping pigments onto cheeks.Brush Formulation: PowderBrush Coverage: Sheer to MediumBristle Type: SyntheticWhat Else You Need to Know: A dome-shaped brush ideal for sweeping pigments onto cheeks....

What it is: A flat kabuki brush that provides controlled powder application.What Else You Need to Know: Meet the kabuki master: Small and flat, the angular design of this brush makes it...