Sofies Makeup

Meet the must-have makeup bag for all your go-to brushes. This luxe vegan leather bag is spacious enough to stow your Hourglass brushes, making it the ideal companion for any travel or on-the-go...

Artistry-inspired and engineered with high precision threading and a sleek stainless steel tip, the Curator® Lash Instrument is designed to give you a full 360° range to evenly coat each...

A limited-edition, travel size powder brush for on-the-go application, featuring exclusive snake artwork by London-based illustrator Katie Scott.  Featuring ultra-soft vegan and cruelty-free bristles, this PETA-approved brush is designed to...

A multi-tasking brush featuring two versatile brush heads that can be used for an array of products including powder, bronzer, blush and highlighter. This double-ended brush can be used with...

Designed to mimic the delicate and precise control of the fingertips, this cruelty-free brush features unique vegan fiber technology and custom bristles for effortless blending and intuitive, even application. The...

Achieve the perfect pop of color with this angled stippling brush. Ideal for pairing with liquid and cream cheek formulas, this essential brush features unique vegan fiber technology and custom...

The Hourglass Ambient® Powder Brush is ideal for evenly dispersing Ambient® Lighting Powder all over the face. • Features PETA-approved, high-grade, ultra-soft Taklon bristle  • Taklon is a more hygienic...

The Hourglass Retractable Kabuki brush is a portable brush for buffing on blush and powder. • Features PETA-approved, high-grade, ultra-soft Taklon bristle• Taklon is a more hygienic alternative to animal...

A retractable powder brush is a portable & ideal for applying foundation, blush & highlighters • Features PETA-approved, high-grade, ultra-soft Taklon bristle• Taklon is a more hygienic alternative to animal...

The Hourglass Nº 1 Powder brush is a large domed shape, ideal for applying both loose and pressed powder. The Hourglass Nº 1 Powder Brush is an Allure Best of Beauty Award...

The Hourglass Nº 2 Foundation / Blush brush is a densely packed, medium domed shape that effortlessly applies foundation, blush, highlighters. Features PETA-approved, high-grade, ultra-soft Taklon bristle Taklon is a...

What it is: A silky-soft bronzer with subtle shimmer—in an exclusive couture clutch—that leaves your skin with a natural, healthy-looking, sunkissed glow for up to 24 hours. Formulation: Pressed Powder Highlighted Ingredients:-...

The Hourglass Nº 3 All Over Eye Shadow brush seamlessly applies, layers and blends powder eye shadow over the entire lid. • Features PETA-approved, high-grade, ultra-soft Taklon bristle• Taklon is a more...

The Hourglass Nº 4 Crease brush is ideal for precision contouring and blending of eye shadows. • Features PETA-approved, high-grade, ultra-soft Taklon bristle• Taklon is a more hygienic alternative to...

The Hourglass Nº 5 Concealer brush's slim, tapered design provides excellent control for detailed concealer application. • Features PETA-approved, high-grade, ultra-soft Taklon bristle• Taklon is a more hygienic alternative to animal hair...

Expertly and effortlessly blends in and around the small contours of the eye. • Features PETA-approved, high-grade, ultra-soft Taklon bristle• Taklon is a more hygienic alternative to animal hair and...

The Hourglass Nº 8 Large Concealer brush's firm, tapered design provides excellent control for concentrated coverage. • Features PETA-approved, high-grade, ultra-soft Taklon bristle• Taklon is a more hygienic alternative to...

The Hourglass Nº 9 Domed Shadow brush is densely packed, with domed bristles to create eye definition with ease of control. • Features PETA-approved, high-grade, ultra-soft Taklon bristle• Taklon is...

The Hourglass Nº 10 Angled Liner Brush lines and defines eyes with precision and control. • Features PETA-approved, high-grade, ultra-soft Taklon bristle• Taklon is a more hygienic alternative to animal...

The Hourglass Nº 11 Smudge brush has short, dense bristles to blend liner or dark shadows for a sultry look • Features PETA-approved, high-grade, ultra-soft Taklon bristle• Taklon is a...

Densely packed bristles and sloped edge designed for strategic eyeshadow placement. • Features PETA-approved, high-grade, ultra-soft Taklon bristle• Taklon is a more hygienic alternative to animal hair and an excellent alternative...

Tapered dome bristles are ideal for drawing along the lower lash line. • Features PETA-approved, high-grade, ultra-soft Taklon bristle• Taklon is a more hygienic alternative to animal hair and an...

Precisely places powder around the eye and T-zone for shine control. • Features PETA-approved, high-grade, ultra-soft Taklon bristle• Taklon is a more hygienic alternative to animal hair and an excellent...

An architectural eyelash curler designed to open the eye with lifted lashes. Reaching even the tiniest lash, it gently creates a soft curl with staying power.

What it is: A makeup setting spray that keeps your makeup locked in for up to 16 hours, all while refreshing and hydrating your skin with every spritz. Highlighted Ingredients: - Bakuchiol:...

What it is: A mini edition of the Allure Award-winning Tartelette™ In Bloom palette, featuring six everyday eyeshadows in neutral and bronze shades.Highlighted Ingredients:- Amazonian Clay: For better, truer, longer wear.-...

What it is: A mini palette of six warm and toasty eyeshadow shades for on the go.Highlighted Ingredients:- Amazonian Clay: For better, truer, longer wear.- Mineral Pigments: Soothe and soften skin's...

Saie hello to the brushes that make all the difference. Watch your makeup melt in and diffuse seamlessly with our high quality, ultra-soft, cruelty-free brushes. THE BASE BRUSH -- For a...

A set of three SPF favorites in sport, invisible and glowy formulas that’ll change your relationship with sunscreen forever. What Makes it Super Non-comedogenic No white cast 3 SPF favorites...

A set featuring our feel-good sunscreen lotion (a family favorite!) & two easy-to-apply, non-aerosol sunscreen mists. What Makes it Super Water- & sweat-resistant (80 minutes) No white cast Perfect for...

A travel-ready kit featuring SPF essentials everyone's obsessed with: Our cult fave glowy SPF, our iconic 100% invisible SPF & our original feel-good lotion. What Makes it Super Non-comedogenic Travel...

A kit of luminous SPF faves in travel-friendly sizes, made for glowing anywhere!  What Makes it Super 3 glowy SPF favorites Travel sizes How it feels Glowscreen: A lightweight lotion...

A travel-ready kit featuring three of our brightest SPF innovations: Our mattifying SPF primer, our iconic 100% invisible SPF & the feel-good lotion that started it all.  What Makes it...

What Makes it Super Water- & sweat-resistant (80 minutes) No white cast Perfect for the whole family How it feels PLAY Everyday Lotion: A smooth lotion that feels lightweight and...

What Makes it Super Mineral SPF from head to toe Bonus gift: Glowscreen Drops How it feels Mineral Unseen Sunscreen: A weightless, cloud-like lotion with a sheer, natural finish that...

What Makes it Super Prime for makeup & reapply Mattify skin Non-comedogenic How it feels Mineral Mattescreen: A whipped airy cream that feels smooth and lightweight with a matte finish....

What Makes it Super 4 lightweight & blendable SPF favorites Travel sizes How it feels Unseen Sunscreen: A weightless gel that feels comfortable and breathable on skin with a natural...

What it is: Refresh your skincare routine with a dose of dewy hydration. This ultra-fine mist soothes, provides moisture barrier support, and leaves skin glowing. Skin Type: Normal, Dry, Combination, and Oily...

What it is: This lightweight jelly-serum instantly absorbs to deliver skin-drenching hydration. Its formula helps to soothe dry skin and increase suppleness. Skin Type: Normal, Dry, Combination, and Oily Skincare Concerns: Dryness, Redness,...

Turn it up and waste no more! The key to squeezing every last drop from your mask? Our new tube key—just slip it on and twist.

What it is: A rich and creamy liquid lip balm infused with fruit oils, conditioning butters, and hyaluronic acid that you can use day and night.Formulation Type: Lip Balm & TreatmentBenefits: HydratingIngredient Callouts: Free...

Thirsty for MORE? The super-potent ingredients from our original Thirst Trap Cocoon Mask have been boosted with 3 types of Hyaluronic Acid (HA3) and firming peptides to hydrate and strengthen your skin....

Benefits Reveal polished, never parched, lips Exfoliates without stripping for smooth lips Deeply nourishes lips to soften Preps lips for color, treatment, & SPF Clinical Results Proven to buff away...

What’s Included The Camellia Cleansing Oil Mini Size: 50 ml / 1.7 fl. oz. The Rice Polish: Deep Mini Size: 15 g / 0.5 oz. The Essence Size: 25 ml...

What’s Included The Camellia Cleansing Oil Mini Size: 50 ml / 1.7 fl. oz. The Rice Polish: Classic Mini Size: 15 g / 0.5 oz. The Essence Size: 25 ml...

Details Treat yourself to a one-of-a-kind silk scarf Hand-dyed by 6th generation master dyer Sarasa Yashioka of Kyoto, no two limited-edition scarves are alike. Utilizing ancient techniques, she extracts pigments...

Details A cleansing ritual steeped in Japanese wisdom This special cleansing set combines the art of the tea ceremony, or otemae, with time-tested geisha beauty rituals for an elegant, effective...

Details Take your skincare ritual to the next level This 24K gold-leafed massage tool was inspired by Japanese acupressure and designed to awaken skin, release tension, and visibly reduce puffiness...

Benefits Moisture with a soothing touch Nourishes & softens dry hands Calms visible irritation Locks in moisture to help prevent dryness Clinical Results Proven to double skin’s moisture instantly* 97%agreed...

Benefits Visibly renew the neck & décolletage Helps smooth the look of lines & crepiness caused by 'tech neck' Visibly firms skin over time Nourishes & brightens aging skin ingredients...