What it is: An ultra-hydrating, ultra-comfortable lipstick that gives lips a natural, fuller-looking pout with a dewy finish.Highlighted Ingredients:- Maxi-lip™: Supports collagen production to plump with lasting effects (when used regularly).-...

What it is:A sleek pop of liquid matte color and primer in one, full-coverage coat.What it does:This lightweight liquid lipstick covers lips with lush pigment and a modern matte finish...

What it is:A three-in-one lip stain, lip color, and lip liner that glides on high-performance, intense color in must-have, rich nude shades.What does:These touch-and-go makeup sticks create bold nude lip...

What it is: A 100 percent vegan red lipstick formulated with an exclusive replacement for carmine, the industry's standard red pigment.Formulation Type: LipstickBenefits: HydratingHighlighted Ingredients:- Vegan Waxes: Innovative blend that mimic beeswax to...

What it is: Featuring a brand-new formula, this full-coverage, gel-based, voluptuous lipstick defines and conditions the lips while providing maximum moisture. Lightweight, creamy texture melts into skin and keeps lips plump...

What it is: A lipstick that delivers glistening, full-coverage color with super-soft hydration and a lightweight, luminous, modern finish.Formulation Type: LipstickBenefits: Hydrating, Long-wearingHighlighted Ingredients:- Aloe Vera: Acts as an antioxidant.- Papaya Fruit: Contains...

What it is: A dual-ended lipstick and lip gloss that provides versatility in the look and feel of your lips and addresses texture to help smooth, soften, and hydrate. Formulation Type: Lip...

What it is: A clean, comfy lipstick packed with super nourishing botanical butters for satiny smooth, creamy, weightless color. Formulation Type: Lipstick Benefits: Hydrating Highlighted Ingredients: - Mango Butter: Visibly smooths fine lines....

What it is: A buttery, pigment-rich, soft matte lipstick, available in a range of wearable shades, that hugs lips in pure comfort all day.Formulation Type: LipstickBenefits: Hydrating and Long-wearingIngredient Callouts: Free of parabens, formaldehydes,...

What it is: A hyaluronic-acid-infused formula that provides the hydrating power of a balm with the color payoff of a lipstick for a pigmented, dewy lip look.Formulation Type: Lipstick / Lip Balm...

What it is: A weightless air-whipped lip cream that hugs lips with rich color and nourishing hydration that gives a soft velvety matte finish.Formulation type: Liquid lipstickBenefits: HydratingIngredient Callouts: Free of sulfates SLS and...