What it is: A buttery balm that nourishes, hydrates, conditions, and visibly plumps lips immediately and over time. Formulation Type: Lip Balm & Treatment, Lip Plumper Benefits: Hydrating, Plumping Highlighted Ingredients: - Nourishing...

What it is: A pitch black, nourishing, lengthening, lifting, and thickening mascara lash primer that delivers 24-hour improved mascara wear. Highlighted Ingredients: - Argan Oil and Grape Seed Oil: Rich in...

What it is: A high intensity mascara for shocking volume, dramatic lift and curl, and 24-hour wear—can you handle it? Highlighted Ingredients: - Whipped Melting Waxes: Melt into each other to...

What it is: A setting spray that immediately locks down your makeup and sets it for up to 18 hours and defends skin against blue light damage.Highlighted Ingredients:- Antioxidants: Protect against...

What it is: A 16-shade eyeshadow palette inspired by the multifaceted beauty of real diamonds.Ingredient Callouts: Free of sulfates SLS and SLES, parabens, and phthalates.What Else You Need to Know: This captivating collection...

What it is: Too Faced’s best-selling eye shadow primer just got an upgrade! New and improved formula intensifies color and helps lock down eye shadow for 24+ hours of non-creasing, fade-resistant...

What it is: A palette of fully charged shades that are so playful, you’ll be saying, "Game on!"Ingredient Callouts: Free of parabens. It is also cruelty-free.What Else You Need to Know: Let's Play...

What it is: A feline-inspired palette of perfect neutrals that are so naturally sexy, they’ll have you saying "me-wow."Ingredient Callouts: Free of parabens. It is also cruelty-free.What Else You Need to Know: Kitty...

What it is: A collection of three mini Naked eyeshadow palettes featuring original Naked shades, each with a mix of six richly pigmented eyeshadow shimmers and mattes.Ingredient Callouts: This product is cruelty-free.What...

What it is: A mini vegan eyeshadow palette that is inspired by the fan-favorite Naked3 Palette and features six all-new universally flattering rosy-neutral eyeshadows.Ingredient Callouts: It is cruelty-free.What Else You Need to...

What it is: A long-wearing, metallic eyeshadow palette for bold eyeshadow looks that last up to 12 hours.Ingredient Callouts: It is cruelty-free.What Else You Need to Know: This palette includes 12 versatile eyeshadow...

What it is: An eyeshadow palette with rose-hued neutrals in ultra-smooth mattes, gorgeous pearls, and glimmering metallics for natural beauty looks.Ingredient Callouts: Free of parabens. It is also gluten-free and cruelty-free.What Else...

What it is: A weightless, long-lasting dewy setting spray that hydrates skin and locks your makeup in place all day with a flawless, glowing finish.Formulation: LiquidSkin Type:Normal, Oily, Dry, and CombinationFinish: RadiantIngredient Callouts: Free...

What it is: A makeup-setting and finishing spray with vitamin C that hydrates skin and keeps makeup smudge-, water-, and transfer-resistant for up to 16 hours. Ingredient Callouts: This product is cruelty-free....

What it is: A clear brow gel with max hold and a unique dual-sided applicator that tames, styles, or laminates brows for up to 24 hours without residue or flakes. What...

What it is: A creamy eyeshadow primer with anti-aging benefits that ensures vibrant, crease-free color for up to 24 hours.Ingredient Callouts: Free of parabens. This product is also vegan and cruelty-free.What Else...

What it is:A creamy, waterproof, demi-matte eye pencil specifically designed for gliding along the inner rim of the waterline.What it does:Urban Decay’s creamy, demi-matte 24/7 Waterline Eye Pencil lays down...

What it is: A smoothing and hydrating face primer that grips foundation into place and supports its staying power, so your look lasts all day.Ingredient Callouts: This product is also vegan and...

What it is: A vegan eyeshadow palette with 12 desert-inspired neutral eyeshadows from pale peach and metallic bronze to deep blue green and turquoise shimmer.Ingredient Callouts: This product is vegan and cruelty-free.What...

What it is:A 24/7 Glide-On Eye Pencil in three new shades that pair perfectly with Born To Run Eyeshadow Palette’s neutral to smoky and bright to sultry eye looks.What it...

What it is:An award-winning eye pencil in two new shades that pair perfectly with your Naked Cherry eye looks.What it does:Intensify your Cherry eye look with two all-new eyeliner shades...

What it is: A hydrating primer gel that gives skin a long-lasting, dewy finish while keeping foundation in place for up to 12 hours.Ingredient Callouts: This product is vegan and cruelty-free.What Else...