What it is: A gentle face cleanser proven to instantly soothe visible redness & hydrate while supporting skin’s moisture barrier for a healthy look over time. Skin Type: Normal, Dry, Combination, and...

What it is: A lip scrub serum with first of it's kind formula that instantly creates visibly fuller lips.Formulation Type: Lip Balm & Treatment / Lip PlumperBenefits: Hydrating, PlumpingHighlighted Ingredients:- Plant-Based Plumping Agent:...

What it is: A daily non-stripping toner with real rose petals and hyaluronic acid that addresses dehydrated skin while minimizing the look of pores. Skin Type: Normal, Dry, Combination, and Oily Skincare...

What it is: A hydrating, brightening, and blurring concealer that applies like a serum and has light to medium coverage to even your skin for a natural glow.   Coverage: Light Finish: Natural Formulation: Liquid...

A cream-balm bronzer with a natural-radiant finish that melts in for an effortless all-over bronze. Paired with The Big Brush, Sun Melt’s creamy texture makes it easy to build and...

What it is: A classic, creamy satin lipstick with a soft sheen. Formulation Type: Lipstick   How to Use Suggested Usage:-Swipe onto bare lips for creamy, satin color. Pro Tips: -Prep and...

Formulated with ginseng, aloe vera, and a unique mix of fruit extracts, Pixi's On-the-Glow Blush Tinted Moisture Stick provides a hint of natural colour while hydrating and conditioning skin. Details...

What it is: A three-in-one tinted complexion balm that warms and nourishes with sheer coverage to even out the appearance of skin tone.Coverage: LightFinish: RadiantFormulation: CreamHighlighted Ingredients:- Vitamins A, D, and E: Antioxidants.- Omega...

What it is: An award-winning, luminous, medium-coverage foundation that builds effortlessly, for long wear and up to 12 hours of hydration.Coverage: MediumFinish: RadiantFormulation: LiquidHighlighted Ingredients:- MoistureGrip™ Technology: Contains vegan squalane and grapeseed oil to...

What it is: A multi-use liquid bronzer that warms the complexion with a sunkissed glow and softly shapes targeted areas with a sheer, natural, second-skin finish.Coverage: LightFinish: NaturalFormulation: LiquidHighlighted Ingredients:- Hyaluronic Acid: Hydrates.- Vitamin...

What it is: A first-of-its-kind neutral-toned eyeshadow palette with 12 creamy, buildable shades curated for every skin tone with a featherlight, matte finish. Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates,...

What it is: An exclusive formula that creates a spotlight effect on the eyes or face and provides a translucent wash of shimmer.Ingredient Callouts: Free of parabens. This product is also cruelty-free.What...

What it is: A creamy, weightless highlighter that illuminates and visibly smooths the appearance of skin, for a healthy, effortless, back-from-the beach glow.What Else You Need to Know: This ultra-silky, soft-focus powder...

About the Product What it is: A bestselling, extreme-precision liquid liner, now with optimized ink flow and transfer-proof long wear in a luxe aluminum pen.Benefits: Long-wearing, WaterproofIngredient Callouts: Free of parabens. It is...

What it is: A hydrating and concealing under eye brightener with effortless light coverage that’s clinically proven to illuminate + hydrate skin over time.  Coverage: LightFinish: Radiant Highlighted Ingredients:- Olive-Derived Squalane and Plant-Derived...

What it is: A multiuse, dual-ended brush designed to highlight, sculpt, and conceal.Brush Formulation: CreamBrush Coverage: BuildableBristle Type: SyntheticIngredient Callouts: This product is vegan and cruelty-free.What Else You Need to Know: This dual-purpose brush features a...

What it is: A dense yet flexible foundation brush with ultrasoft bristles designed to flawlessly blend liquid formulas.Brush Formulation: LiquidBrush Coverage: BuildableBristle Type: SyntheticIngredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl...

What it is: A brush made from synthetic vegan fibers, perfect for blending and picking up the small amount of product needed for building the desired color.Brush Formulation: CreamBrush Coverage: BuildableBrush Handle Length: 4.72...

What it is: A unique, cream-based blush that delivers highly pigmented, buildable coverage to achieve everything from a warm dewy look to a deeper glow.Ingredient Callouts: Free of parabens. It is also...

WHAT IT IS A creamy blush stick that brings out your skin complexion and beauty, giving you a natural blush that will make you look healthy and youthful. WHAT IT...

What is it: A liquid contour wand with a cushion-tip applicator for a naturally sculpted complexion. Why you'll love it: Easy-to-use contour wand with a cushion-tip applicator Gives you a radiant, naturally...

What it is:A 36-hour, full-blast, volumizing mascara that creates massive volume without weighing down lashes.What it does:Get out of this world lashes. Now available in a perfect "try-me" size mini,...

Hydrating & smoothing pore essence Is “essence” short for “essential”? We say yes . This skin-balancing, nourishing essence boosts hydration and reduces the look of pores, prepping 'em for the rest of your skincare...

What it is: A lightweight, full-pigment sculpting brow wax that precisely sculpts and holds brows in place.Highlighted Ingredients:- Shea Butter, Jojoba Seed Oil, and Argan Oil: Rich in fatty acids; help...

What it is:A brow-volumizing tinted gel with tiny microfibers that create natural-looking fullness and definition.What it does:Benefit’s Gimme Brow+ Volumizing Eyebrow Gel contains tiny microfibers that adhere to skin and...

What it is: An up-to-36-hour, full-blast, volumizing mascara that layers easily to build massive volume without weighing down lashes.What Else You Need to Know: BADgal BANG! creates massive volume. The gravity-defying formula...

What it is: A large, domed foundation brush that is designed to seamlessly buff and stipple Pro Filt’r foundation for fast buildable coverage.Highlighted Ingredients:- Blue Agave Extract: Mattifies.Ingredient Callouts: This product is...

What it is: A dual-ended brush that applies both creams and powders to the small areas of your face, sculpting and blending with ease for a softly defined look.Brush Formulation: All FormulasBrush...

What it is: A dual-ended blush brush that applies both cream and powder with ease for a diffused and glowy look.Brush Formulation: Cream and PowderWhat Else You Need to Know: This is a...

New and Improved! #FauxFilter is back with the same full coverage and long-lasting properties, you know and love from the OG formula, but with 24-hour flexible wear, a luminous matte...

Our OG, But BETTER! Now with an extended shade range suitable for ALL skin tones, our iconic, game-changing liquid matte lipstick has also been upgraded to be vegan friendly with...

If you prefer an automatic eyeliner to one you need to sharpen, open your eyes to Superhero No-Tug Retractable Eyeliner! Featuring our exclusive No-Tug Technology™, this waterproof mechanical eyeliner delivers...

Your Skin But Better Setting Spray+ is your makeup extending spray and soothing hydration mist in one game-changing product! This multitasking must-have provides up to 16-hour wear to keep your...

What it is: A skin-reviving, SPF treatment foundation that blends like a second skin with a natural dreamy finish to blur, visibly smooth texture, and minimize pores. Coverage: Medium Finish: Natural Formulation: Liquid SPF: SPF...

What it is: A clean, silky smooth talc-free powder blush baked with squalane and hyaluronic acid in dimensional color duos for a healthy flush of color. Highlighted Ingredients: - Squalane and Hyaluronic...

What it is: A tapered foundation brush that delivers a streak-free and seamless finish; pairs perfectly with Soft’lit Naturally Luminous Longwear Foundation (sold separately).Brush Formulation: Liquid Brush Coverage: Buildable Bristle Type: Synthetic What Else You Need...

What it is: A diamond-dusted highlighter that delivers a 3D glittering veil of pure sparkle for face and body.Ingredient Callouts: Free of sulfates SLS and SLES, parabens, and phthalates. This product is...

What it is: An ultra-comfortable sheer lipstick with the perfect amount of nourishing color and shine that is available in a range of easy-to-wear shades for all.Ingredient Callouts: Free of parabens and...

What it is: A hydrating multi-use stick that plays by your rules. Using color-shift technology, this formula brings out the most flattering universal rosy color of cheeks + lips for all...

What it is: A liquid lipstick with a creamy, whipped texture that hugs lips and provides intense color in one precise swipe. Formulation Type: Lipstick Benefits: Long-wearing Ingredient Callouts: Free of parabens and phthalates....

What it is: A lightweight glowy blush with buildable, seamless, and silky color to keep you beaming all day. Coverage: Medium Finish: Radiant Formulation: Pressed Powder Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates,...

WHAT IT DOES Sheer, buildable cream formula that’s impossible to mess up Creates natural warmth and soft definition without any orangeness or streaks. Blendable formula for a second-skin finish that’s...

WHAT IT DOES Proprietary tubing technology wraps and defines each lash with no smudging — ever Precision brush makes it easy to lift and separate each lash for a full,...

WHAT IT DOES The vitamin-rich base replenishes moisture for a dewy, lit-from-within glow that lasts beyond makeup Micro-fine pearls reflect light and illuminate the skin Plant-based squalane locks in hydration...

What it is: A clear gel that easily shapes and tames brows, locking in your look for up to 24 hours.Highlighted Ingredients:- Provitamin B5: Helps brows look polished and defined.- Polymers:...

What it is: An innovative dual-ended brush that effortlessly blends all cream complexion products.Brush Formulation: CreamBrush Coverage: BuildableBrush Handle Length: 4.33 inchesBristle Type: Synthetic and Natural BlendWhat Else You Need to Know: This multiuse brush perfectly...

What it is: A dual-ended brush that features softly tapered hairs to give you the most flawless blush and highlighter application.Brush Formulation: PowderBrush Coverage: BuildableBrush Handle Length: 3.94 inchesBristle Type: Synthetic and Natural BlendIngredient Callouts: It...

What it is:A lightweight primer that creates a seamless canvas that keeps cream and powder eye color looking brilliant, fresh, and just-applied all day.What it does:This smudge-proof eyeshadow base uses...

What it is: A revolutionary tubing mascara with a 24-hour flake-free and smudge-proof formula that has lengthening ‘tubes’ that wrap lashes for XL length, lift, and lash love.Formulation Type: Curling and Lengthening...

What it is: An up to 24 hour flake-free, smudgeproof, long-wearing tubing mascara that is clinically shown to visibly volumize, lengthen, and curl.Formulation Type: Volumizing, Curling, LengtheningBenefits: Long-wearingHighlighted Ingredients:- Shea Butter: Conditions.- Castor...