Basic Beauty Eyeshadow Primer (10ml)

Basic Beauty Eyeshadow Primer is the unglamorous step that decides whether your eyeshadow still looks like eyeshadow six hours later. One thin layer on the lid, then your shadow goes on top.

What it actually does

• Gives shadow something to grip. It goes on the bare lid before colour, so powder and cream shades have a prepared surface instead of bare skin.
• Applies with your fingertips. No brush needed — the brand's own direction is to smooth it on evenly with your fingers.
• 10 ml tube. You only need a little per eye, so a tube goes a long way.

We keep this page short on purpose. The brand publishes very little detail about this formula, and we'd rather tell you what we actually know than fill the space. If you want to know whether it suits your lids, message us before you order.

How to use

1. Start with clean, dry lids.
2. Smooth a small amount evenly over the lid with your fingertips.
3. Let it settle for a few seconds, then apply your eyeshadow as usual.

Questions

Do I need this if I already use concealer on my lids?

Concealer is a colour corrector, not a base for shadow — it stays tacky and can shift. A dedicated primer is designed to go under shadow, which is why it's a separate step.

How much should I use?

A small amount per lid, spread thin. Heavy layers of any primer are more likely to crease than a thin even film.

How long does delivery take?

Delivery takes 3 to 21 working days, depending on availability. Items in stock arrive sooner; anything ordered in for you sits at the longer end of the range.

Which payment methods do you take?

Credit card, debit card, Instapay and mobile wallets. We do not offer cash on delivery.

Can I return it?

Only for defective, damaged or expired items, reported within 1 day of delivery. After we verify the issue, the refund goes to your original payment method within 15–30 days.