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beauty of joseon

Calming Serum : Green tea + Panthenol

LE 2,850.00
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Beauty of Joseon Calming Serum : Green tea + Panthenol is aimed at skin that is uncomfortable after sun exposure or other outside stress. Green tea and mugwort do the hydrating and...

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beauty of joseonLE 2,850.00

About this product

Beauty of Joseon Calming Serum : Green tea + Panthenol is aimed at skin that is uncomfortable after sun exposure or other outside stress. Green tea and mugwort do the hydrating and calming; panthenol builds a moisture shield on top to keep further irritation out. This is the renewed formula, with more mugwort and more panthenol than the original. 30 ml.

For Discomfort from UV and external stressors
Key actives Green tea 50% · Mugwort 30% · Panthenol 5%
Renewal Panthenol raised from 2% to 5%; 30% mugwort added
Size 30 ml

What it actually does

  • Targets post-sun discomfort. The serum was formulated to ease the irritation that comes from UV exposure and other external stress.
  • Green tea at 50%. A well-known antioxidant, and the brand points to EGCG — green tea leaf's main component — as helping soothe skin damaged by UV rays. Donguibogam, a traditional Joseon medical text, records green tea as keeping the head and eyes clear and refreshing one's energy.
  • Mugwort at 30%, up from the original. The increase was made specifically to strengthen the soothing effect. Mugwort has a long record in oriental medicine, and as a skincare ingredient Beauty of Joseon credits it with providing moisture and helping calm skin.
  • Panthenol at 5%, up from 2%. It protects skin from external stimuli, and the higher level was chosen for better moisturisation and moisture-barrier care. Once absorbed it converts to vitamin B5, binds tightly to water and stops moisture escaping.
  • A shield, not just a drink. Green tea and mugwort hydrate and calm; panthenol forms the moisture layer that keeps further irritation at bay.
  • Reworked, not replaced. The brand frames this as a revitalised version of the original with its moisturising and soothing effects pushed further.

How to use

  1. Drop 2 to 3 drops onto the skin.
  2. Pat it in gently to help it absorb — press rather than rub.

Is it right for you?

Yes, if your skin…

  • Feels hot or uncomfortable after time in the sun
  • Reacts to wind, dust, heat and other outside stress
  • Needs hydration plus calming in one step
  • Does better with barrier support than with strong actives

Think twice if your skin…

  • Does not tolerate herbal extracts like mugwort
  • Needs brightening or anti-pigmentation work — that is not this serum's job
  • Wants a rich cream; this is a lightweight drop-count serum

Questions

What changed in the renewed formula?

Two things. Mugwort extract was brought in at 30% to strengthen the soothing side, and panthenol went from 2% to 5% for more moisturisation and barrier care.

Is this a sunscreen or an after-sun product?

Neither, strictly. It is a serum formulated to relieve the discomfort that follows UV exposure and other external stressors. It does not provide sun protection — keep using your SPF.

What does panthenol actually do here?

It turns into vitamin B5 once absorbed, grips onto water and prevents it leaving the skin — which is how it keeps skin hydrated and forms the protective moisture layer the brand describes.

How much do I use?

Two or three drops, patted in gently. A 30 ml bottle goes a long way at that rate.

Delivery, payment and returns?

Delivery takes 3 to 21 working days, depending on availability. Payment options are credit card, debit card, Instapay and mobile wallets — no cash on delivery. Returns are accepted for defective, damaged or expired items only, reported within 1 day of delivery, with refunds issued to the original payment method within 15 to 30 days.

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