PILLOW TALK PUSH UP LASHES! MASCARA

Charlotte Tilbury Push Up Lashes!, the mascara in the Pillow Talk family, is built around a vertical lift effect the brand says holds for 24 hours. The promise is length, volume that still feels weightless, and lashes stretched upwards and separated rather than clumped. This is the travel-sized tube, so it is the one that lives in a handbag.

What it actually does

• Lifts lashes vertically. The brand's headline claim is a vertical lift effect that holds for 24 hours — lashes pushed up and out rather than simply coated.
• Adds length and stretch. Charlotte Tilbury describes instant length with a stretched, defined look along the whole lash line.
• Builds volume without weight. Volume is positioned as weightless, which is what keeps the lift from dropping over the day.
• Separates and defines. The intended finish is glossy, lifted and separated lashes rather than a single heavy block.
• Opens up the eye. Per the brand, it works as an amplifier that makes the eyes appear larger, brighter and more wide awake, while helping your natural eye colour stand out.
• Brand study figures. Charlotte Tilbury reports that 96% agreed lashes looked magnified and amplified, 96% agreed it visibly lengthened lashes, and 93% agreed it gave lashes voluminous definition. These are the brand's own consumer-agreement results, self-reported — individual results vary.

How to use

1. Start at the root. Place the brush at the base of the upper lashes and wiggle it side to side before pulling through — that is where the lift is created.
2. Pull upwards, not outwards. Sweep the wand straight up through the lashes to work with the vertical-lift effect rather than against it.
3. Build in thin coats. A second pass while the first is still slightly wet adds volume without flaking.
4. Keep the tube for daytime top-ups. The travel size is made to be carried, so a quick re-coat before the evening is easy.

Is it right for you?

Questions

Is this the full size?

No — this is the travel-sized tube. It is the version designed to be carried with you, which also makes it a sensible way to try the formula before committing to a full-size mascara.

Does it really hold a curl all day?

The 24-hour vertical lift effect is Charlotte Tilbury's own claim for this formula. Straight, heavy lashes generally benefit from a curler first; lashes with some natural bend tend to hold the lift most easily.

Does it belong to the Pillow Talk range?

Yes. Charlotte Tilbury treats Pillow Talk as a whole collection rather than a single shade, and this mascara is the lash piece of it — intended to pair with the Pillow Talk eye and lip products for a soft daytime look or something more dialled-up.

How long does delivery take?

Delivery takes 3 to 21 working days, depending on availability. Stocked items arrive sooner; anything ordered in for you sits at the longer end of that window. Working days exclude weekends and official holidays.

Payment and returns?

Pay by credit card, debit card, Instapay or mobile wallets — cash on delivery is not available. We accept returns for defective, damaged or expired items only, reported within 1 day of delivery, with the refund issued to the original payment method within 15–30 days.