face tape™ foundation

Tarte face tape™ foundation is heavy coverage that doesn't feel heavy — Tarte's own summary is full coverage without the full feel. The finish is a nourishing natural matte that the brand says never looks dry, and it's built to stay put: transfer-proof, waterproof and sweatproof.

What it actually does

• Covers the things you'd normally reach for concealer for. Tarte lists redness, age spots and blemishes among what it hides.
• Tape technology™ for texture. The brand credits it with smoothing texture and blurring how visible pores, fine lines and wrinkles look.
• Matte, but not flat and parched. Tarte describes the finish as nourishing natural matte rather than a dry powder effect.
• Built to survive the day. Transfer-proof, waterproof and sweatproof, with the brand's tarte 12-hour power™ wear claim.
• Vegan, cruelty-free and dermatologist tested. In Tarte's Tartelette panel, 100% said it helped minimise the look of pores and 100% said it covered dark spots, redness and imperfections — self-reported brand figures.

How to use

1. Dispense one to two pumps onto the back of your hand. With full-coverage formulas it's easier to add than to take away.
2. Dab it onto the skin with clean fingertips. Place it where you want the most coverage first.
3. Blend with a damp sponge. Tarte recommends its shaper sponge, worked from the centre of the face outwards so the edges stay sheer.

Is it right for you?

Questions