What it is: An award-winning longwear gel makeup primer that grips makeup for up to 12 hours and hydrates with hyaluronic acid and niacinamide for a dewy finish.
Finish: Radiant
Formulation: Lightweight, Gel
Skin Type: Normal, Dry, and Combination
Highlighted Ingredients:
- Blue Agave Extract: Grips makeup to prevent melting, fading, and caking.
- Hyaluronic Acid and Niacinamide (Vitamin B3): Boost hydration to visibly smooth uneven texture.
- Aloe Water + Hemp-derived Cannabis Seed Extract: Provide additional boost of hydration to lock in moisture.
Ingredient Callouts: This product is vegan, gluten-free, and cruelty-free.
What Else You Need to Know: This first-of-its-kind grippy (not sticky!) silicone-free primer combines active levels of skincare like hydrating hyaluronic acid & glow-boosting niacinamide with makeup-gripping blue agave extract, so makeup goes on smooth and lasts all day. No patchiness. No heavy feel. Just a dewy glow.
Clinical Results: In a consumer perception study with 15 people in a 12-hour period:
-100% said makeup lasted longer
-100% said skin has a healthy-looking glow
-100% said skin feels more hydrated
How to Use
Suggested Usage:
-Apply one to two pumps of primer onto the back of your hand.
-Blend a thin layer onto clean skin before makeup application.
-Let the formula set for 60 seconds to absorb and activate grip for all-day hold.
-Layer foundation and other makeup on top for a smooth application that lasts all day or wear alone for a dewy glow.
-End your routine with Hydro Grip Set + Refresh Spray (sold separately) for extra long-lasting makeup.
-Pro Tip: To prevent pilling, let skincare and sunscreen fully absorb before primer application. Start with one pump and add more if needed.
| Size |
1.52 / 45 mL, .33 / 10 mL, 5.28 FL OZ / 150 ML |
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