lip softening balm burnt malai

What it is: A daily peptide lip treatment clinically proven to soften dry, flaky lips and deliver deep, lasting moisture with plush shine.            

Skin Type: Normal, Dry, Combination, and Oily

Skincare Concerns: Fine Lines and Wrinkles, Dryness, and Dullness

Formulation: Balm

Highlighted Ingredients:
- Hibiscus Flower Acids: Gently softens dry, flaky skin without irritation, to reveal smoother, softer lips and help nourishing ingredients absorb more effectively.

- Brazilian Açaí and African Mongongo Butters: A rich blend of antioxidant-packed butters that deeply condition, replenish moisture, and help protect lips from future dryness.

- Collagen-Boosting Peptide: Helps support visibly fuller, smoother-looking lips by improving the look of fine lines and restoring a soft, supple feel.

Ingredient Callouts: This product is gluten-free and cruelty-free.

What Else You Need to Know: 

Created for dry lips craving long-lasting moisture, this cushiony, never sticky balm melts into lips with plush, juicy-looking shine, gently softening and conditioning with every wear. The soothing metal tip ensures a smooth, hygienic application every time.

Clinical Results:  In a 2-week consumer perception study conducted by an independent clinical testing facility, 34 women ages 26–65 used Le Chouchou Lip Softening Balm as their only lip product.

Immediately after first use:

- 100% said their lips felt smoother

- 97% said lips felt more hydrated

- 97% said lips looked healthier

After 2 weeks:

- 100% agreed the formula is gentle enough for daily use

- 100% said lips felt soothed and comfortable—even when dry or irritated

- 97% said lips stayed hydrated most of the day

- 97% said the balm lasted longer than others they’ve used

- 94% said it works better than other lip balms they’ve tried

• 91% said lips felt restored overnight
  This product is an Allure Best of Beauty award winner.

How to Use