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Tower 28 Beauty

MakeWaves® Mascara

LE 2,450.00
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Tower 28 Mini MakeWaves is the travel-friendly size of the brand's vegan lengthening and volumising mascara — the same Triple-Wave Wand and curl-memory formula, in a mini you can trial first or...

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Tower 28 BeautyLE 2,450.00

About this product

Tower 28 Mini MakeWaves is the travel-friendly size of the brand's vegan lengthening and volumising mascara — the same Triple-Wave Wand and curl-memory formula, in a mini you can trial first or keep in your bag for touch-ups.

What it actually does

  • Volume, length and definition in one. It amps up lashes while keeping the result natural-looking, coating each lash individually instead of in clumps.
  • Remembers your curl. Aquaflex® — an ingredient borrowed from hair styling — holds the wave of your lash with memory hold while leaving lashes soft, lifted and curled.
  • Buildable without the crunch. The lightweight, clean formula lets you stack coats and still avoid stiffness, flakes or clumping.
  • Kind at removal time. It washes off easily, which Tower 28 says helps prevent lash breakage and irritation, and the castor oil blend conditions lashes in the meantime.
  • Sensitive-eye credentials. Per the brand: ophthalmologist tested, allergy tested, contact-lens safe and 100 percent safe for sensitive eyes. The full-size version is an Allure Best of Beauty winner, and the tube uses 78 percent post-consumer recycled resin.

How to use

  1. Use the inner wave of the dual-sided brush at the base of lashes to build volume.
  2. Sweep the longer bristles through to the tips to lengthen and define.
  3. Add coats to taste — the formula stays smooth as you build.

Is it right for you?

Yes, if…

  • You want to try MakeWaves before committing to the full size
  • Your eyes are sensitive or you wear contacts
  • You like a natural, defined lash look that builds up
  • You need a handbag or travel mascara

Think twice if…

  • You go through mascara quickly — the full size is better value per use
  • You want instant maximum drama in a single coat — this is a buildable formula

Questions

Is the mini the same formula as the full size?

Yes — same vegan formula with Aquaflex® curl memory and the castor oil blend, and the same Triple-Wave Wand design, just in a smaller tube.

Is it hard to remove?

No — it's designed to wash off easily with your regular cleanser, which also helps avoid rubbing, irritation and lash breakage.

How long does delivery take?

Delivery takes 3 to 21 working days, depending on availability. In-stock items arrive at the quicker end of that window.

How can I pay?

Credit card, debit card, Instapay and mobile wallets — no cash on delivery.

What's the return policy?

Returns are accepted for defective, damaged or expired items only, reported within 1 day of delivery. Approved refunds go to the original payment method within 15–30 days.

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