ROXA EYESHADOW PALETTE

ROXA is Natasha Denona's limited-edition purple palette — fifteen shades running from pale lavender to deep plum, with fuchsias and warm pinks in between. It also introduces the brand's new silky matte formula, built specifically to solve how chalky purple mattes usually behave.

Shades	Fifteen pans, 1.28 g each (0.04 oz)
Colour story	Violets, lavenders, fuchsias, warm pinks
Finish breakdown	8 silky matte · 4 sparkling-foiled · 1 metallic · 1 wet-effect
Free from	Parabens · mineral oil — also cruelty-free

What it actually does

• Gives you a full purple wardrobe in one lid-sized object. Fifteen pans covering vivid violet, pastel lilac, rich fuchsia and warm pink, so you can build soft daytime or saturated colour looks without mixing palettes.
• Debuts the silky matte formula. Natasha Denona describes it as ultra-soft, highly pigmented, seamlessly blendable, and opaque in a single stroke — her answer to purple pigments that normally run dry and difficult.
• Mixes four finishes on purpose. Eight silky mattes for the base and blend work, four sparkling-foiled shades for shine, one metallic, and one wet-effect shade for a glassier lid.
• Carries duochrome shift. Stargirl is a sparkling-foiled pink that shifts to bronze champagne; Bolt pairs violet with silver.
• Built off a proven palette. The brand cites its award-winning Lila Palette as the inspiration for this colour direction.
• Limited edition. It isn't a permanent part of the line.

The fifteen shades

• Silky mattes: Jacaranda (medium-dark violet) · Phoebe (light lilac) · Eclipse (deep purple) · Heather (medium dusty coral rose) · Sweet Pea (light-medium warm lilac) · Cerise (medium-dark muted fuchsia) · Velour (medium lilac) · Orchid (medium purple)
• Sparkling-foiled: Stargirl (duochrome pink with bronze champagne shift) · Bolt (graphic violet and silver) · Concord (medium violet) · Brink (pink)
• Metallic: Regal (vintage rose)
• Wet effect: Flutter (sparkling lilac pink)
• Crystal sparkle: Dixie (warm pink flecked with blue and purple)

How to use

1. Mattes, diffused: sweep them on with a fluffy eyeshadow brush, tapping the excess off the brush first so you don't drop powder.
2. Mattes, full intensity: swap to a soft but dense brush, pack the colour onto the lid, then blend the edges out.
3. Metallics and sparkles, full intensity: pack them on dry with a soft dense brush.
4. Metallics and sparkles, foiled: dampen that dense brush — or just use a fingertip — and press the shade on wet for maximum reflection.

Is it right for you?

Questions

Is this just the Lila Palette again?

No. The brand names Lila as the inspiration, but ROXA is its own limited-edition run with its own fifteen shades, and it's the palette that introduces the silky matte formula.

Aren't purple mattes usually patchy?

That's the problem the silky matte formula was created to address. Natasha Denona states it delivers opaque coverage in one stroke with seamless blendability, built for purple pigments that are typically dry and tricky.

How do I get the shimmers to look foiled?

Apply them wet — a damp dense brush or your fingertip pressed onto the lid. Applied dry with a packing motion you still get strong payoff, just less of a liquid-metal reflection.

When will it arrive?

Delivery takes 3 to 21 working days, depending on availability. Working days exclude weekends and public holidays. Because this is a limited run, restocks can land at the longer end of the range.

How do I pay?

Credit card, debit card, Instapay and mobile wallets — no cash on delivery.

What if a pan arrives broken?

Report it within 1 day of delivery with a photo. We cover defective, damaged or expired items only; once confirmed, the refund returns to your original payment method within 15–30 days.