shape tape™ cloud cream
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Shape tape™ cloud cream is tarte's lightest take on the shape tape™ family — a formula the brand describes as light as air, carrying medium coverage you can build. It goes on...
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See how to apply and use shape tape™ cloud cream in tutorials from tarte and beauty creators.
Watch tutorials on YouTube ↗About this product
Shape tape™ cloud cream is tarte's lightest take on the shape tape™ family — a formula the brand describes as light as air, carrying medium coverage you can build. It goes on with a brush rather than fingers, which is what keeps it looking weightless.
What it actually does
- Covers at a medium level, buildable. One pass is medium; tarte designed it so you can add more where you need it.
- Feels light on. The brand's own description for the texture is light-as-air.
- Pumps out in controlled amounts. A dime-sized dose on the back of the hand is tarte's recommended starting point.
- Blends outward from the centre. The application method is built around a foundation brush and circular motions.
How to use
- Pump out roughly a dime-sized amount onto the back of your hand.
- Dot it evenly across the face.
- Pick up a foundation brush and blend in circles, beginning at the middle of the face and moving outward.
Is it right for you?
Yes, if you want…
- A base that feels barely there
- Medium coverage with room to layer
- A creamy texture rather than a powder
Think twice if you want…
- Maximum coverage in a single layer
- To apply with fingers only — a brush is the brand's method
Questions
How much coverage will I get?
Medium to begin with, and tarte built it to be layered, so you can take it higher in the areas that need it without coating the whole face.
Do I have to use a brush?
Tarte's instructions call for a foundation brush and circular blending from the centre of the face outward. That's the method the brand recommends for an even result.
How long does delivery take?
Delivery takes 3 to 21 working days, depending on availability. Shades already in stock arrive at the shorter end of that window.
How can I pay?
Credit card, debit card, Instapay and mobile wallets. There's no cash on delivery option.
Can I return it if the shade is wrong?
Shade mismatches aren't covered — returns apply to defective, damaged or expired items only, reported within 1 day of delivery. Approved refunds go back to the original payment method within 15–30 days. Message us before ordering and we'll help you pick.
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