Swipe Serum Concealer®

Tower 28 Swipe Serum Concealer treats concealer like skincare: a liquid formula that moves like a serum, builds to medium coverage, and dries down to a natural, skin-like finish. Hyaluronic acid and centella keep it comfortable on dry patches and sensitive skin where traditional concealers crease and cling.

Coverage	Medium, buildable
Finish	Natural, skin-like
Formulation	Liquid — silicone-free, fragrance-free, alcohol-free
Key ingredients	Hyaluronic acid · centella asiatica · lysine

What it actually does

• Covers without caking. Medium coverage that layers where you need it — dark circles, redness, blemishes — while staying weightless and easy to blend.
• Hydrates while it covers. Hyaluronic acid keeps the under-eye area looking smooth and bouncy instead of crepey by the afternoon.
• Calms sensitive skin. Centella asiatica leaf extract soothes, and the formula is non-comedogenic and designed to be non-irritating — Tower 28 built it specifically for reactive skin.
• Won't cling to dry patches. The skin-like finish smooths the look of texture without silicones.
• Brand-tested claims. In a third-party clinical test of 35 people including sensitive skin, Tower 28 reports 97% agreed dark circles looked visibly concealed and 100% agreed it didn't crease after application.

How to use

1. Swipe straight from the applicator onto dark circles, blemishes, or anywhere you want coverage.
2. Blend with a fingertip, brush or damp sponge.
3. To brighten the under-eye, pick a shade one step lighter than your skin tone.

Is it right for you?

Questions

Is it good for sensitive or acne-prone skin?

That's who it was designed for. The formula is non-comedogenic, fragrance-free and alcohol-free, with soothing centella asiatica — and the brand's clinical test included people with sensitive skin.

Will it crease under my eyes?

In Tower 28's third-party test of 35 people, 100% agreed it didn't crease after application. The hydrating serum base is what keeps it flexible rather than settling into lines.

Is the packaging recyclable?

Yes — the tube is made with 50 percent post-consumer recycled resin. Unbox it, flatten the carton, and recycle both.

How long does delivery take?

Delivery takes 3 to 21 working days, depending on availability. In-stock shades arrive sooner; ordered-in shades take longer.

Payment and returns?

Pay by credit card, debit card, Instapay and mobile wallets — no cash on delivery. Returns are accepted for defective, damaged or expired items only, reported within 1 day of delivery; refunds go to the original payment method within 15–30 days.