Velvet Smooth Pore-Refining Primer

Iconic London Velvet Smooth Pore-Refining Primer is the base layer for days when you want your skin to look blurred, not shiny. It smooths over pores and uneven texture before foundation, leaving a velvety, soft-focus canvas that also helps keep makeup from transferring.

What it actually does

• Blurs the look of pores. Texture-perfecting powders in the formula lend skin a silky, diffused appearance before any base makeup goes on.
• Softens the finish of your makeup. Iconic London says the primer delivers a soft-matte effect that helps minimise makeup transfer through the day.
• Feels weightless. Evanescent emollients make the formula spread easily and sit on the skin like nothing at all.
• Contains red grape extract. The brand highlights Vitis Vita, a red grape extract it says supports natural collagen and the skin's barrier.
• Cruelty-free, according to the brand's ingredient callouts.

How to use

1. Start on clean, moisturised skin. Let your moisturiser settle first.
2. Apply a thin layer with a flat-base brush or your fingertips.
3. Double up where it counts. Add a little more through the T-zone or anywhere you tend to get shine or visible pores.
4. Follow with your base. The brand recommends pairing it with its Super Smoother Skin Tint (sold separately) for a natural, glowing finish.

Is it right for you?

Questions

Does it go before or after moisturiser?

After. Cleanse, moisturise, let that absorb, then smooth on a thin layer of primer before foundation or skin tint.

Will it work on oily skin in Egypt's heat?

Oily skin is one of the types the brand lists for this primer, and it suggests applying a little extra through shine-prone zones like the T-zone. In hot weather, keep the layer thin and build only where needed.

How long does delivery take?

Delivery takes 3 to 21 working days, depending on availability. In-stock items arrive at the shorter end; items we order in for you take longer. Full details in our Shipping Policy.

How can I pay?

Credit card, debit card, Instapay and mobile wallets — no cash on delivery.

What if my order arrives damaged?

Report it within 1 day of delivery. We accept returns for defective, damaged or expired items only; verified refunds go back to the original payment method within 15–30 days. See our Return & Refund Policy.