What it is: A lightweight primer that creates a smooth canvas while visibly minimizing shine and balancing skin in any climate for extended makeup wear.Skin Type: Normal, Oily, CombinationConcerns: OilHighlighted Ingredients:- Climate-Balancing Technology:...

What it is: A multitasking, skin-enhancing mist that sets, hydrates, and protects all in one step, leaving skin feeling supple, smooth, and revitalized.Skin Type: Normal, Dry, Combination, and OilySkincare Concerns: DrynessHighlighted Ingredients:- A...

What it is: A weightless setting spray that delivers a flawless finish and a blurred base. Finish: Matte Formulation: Liquid Highlighted Ingredients: - Niacinamide: Minimizes the appearance of pores. - Antioxidant-Rich Prebiotics: Visibly even...

What it is: A PDRN-infused grippy primer that quickly glazes skin and locks makeup in place for up to 12-hours—no slipping, no fading, no touch-ups.Skin Type: Normal, Dry, CombinationConcerns: Dullness and Uneven TextureHighlighted...

We’ve got clean bodycare down to a science. Our No. 1 bestseller stars Josie's pure, exclusive Argan Oil (one of nature’s richest sources of essential fatty acids and vitamin E)...

Your Clean California Glow starts here! This luxurious full-body scrub leaves skin silky-smooth and beautifully radiant in one delicious step. Delicate sugar crystals polish away dead skin and surface impurities...

What it is: A precision sculpting stick designed to shape, define, and enhance your favorite features for natural-looking dimension. Skin Type: Normal and Combination Coverage: Medium Formulation: Cream What Else You Need to Know: Patrick's...

What it is: An ultra-blurring blush topper—a finishing touch designed for a soft and seamless transition between concealer and blush. Highlighted Ingredients:- Papaya, Grapefruit, Pineapple Complex | Hollow Weight Silica and...

What it is: A sensitive-skin friendly, non-acnegenic, medium-buildable coverage featherweight serum foundation with up to 16-hour long-wear. Coverage: Medium Formulation: Liquid Highlighted Ingredients: - Portulaca Oleracea Extract: Antimicrobial to calm irritation and keep...

What it is: A sunkissed glow in a setting spray, On ’Til Dawn Bronze Veil is enhanced with bronze pearl pigment to deliver a soft glow that illuminates skin all day....

What it is: An award-winning, aluminum-free deodorant formulated for up to 48 hours of protection—in the unisex clean, warm scent of Ambrette & Pear. Fragrance Family: Warm & Spicy  Scent Type: Warm &...

What it is: An eyeshadow that sweeps on seamlessly and diffuses instantly for a suede-like veil of dimension that lasts up to 16 hours—it’s eyeshadow, simplified.Highlighted Ingredients:- Jojoba Esters: Create a...

What it is: An eyeshadow brush with a large end for effortless blending and a small end for defining—it’s the only eyeshadow brush you'll ever need.Brush Handle Length: 6.6"Ingredient Callouts: It is vegan.What...

What it is: A fragrance that contains notes of strawberry, ambrette, and hibiscus flower.Fragrance Family: Warm & SpicyScent Type: Warm & Sweet GourmandsKey Notes: Strawberry, Sweet Cream, Hibiscus FlowerFragrance Description: Creamy, juicy, and sweet, this...

Vanilla takes on a new dimension when it's laced with the playfully fruity depth of berries. The moody scents of ripe, dark fruit—blackberry, raspberry, and blackcurrant—invigorate the subtly creamy nature...

Fragrance Family: Warm & SpicyScent Type: Warm & Sweet GourmandsKey Notes: Matcha, Macadamia Milk, Bergamot ZestFragrance Description: This long-wearing body mist is a warm and milky gourmand that balances earth and sweetness. The soft...

Fragrance Family: Warm & SpicyScent Type: Warm & Sweet GourmandsKey Notes: Almond, Vanilla, AmbretteFragrance Description: Cashmere Skin is an almond-toned skin musk with layers of distinctive texture, featuring warm, comforting fragrance with soft floral...

What it is: A creamy pencil in true-to-life shades that glides without tugging to accentuate your lip shape with precise application and a hydrated finish. Formulation Type: Lip Liner Benefits: Hydrating Highlighted Ingredients: -...

Tinted clean lip treatment that cushions lips with weightless, “juicy” nourishment to hydrate and protect. Naturally derived pigments, squeaky clean ingredients, and an innovative gel-oil system impart an unforgettable pillowy,...

What it is: Smooth, delicious, and hydrating, this lip balm glides on effortlessly with its pillowy-soft silicone applicator, wrapping your lips in a tinted, non-sticky formula. Melting seamlessly into your lips,...

Fragrance Family: Warm & Spicy   Scent Type: Warm & Sweet Gourmands   Key Notes: Caramel Milk, White Chocolate, Salted Caramel, Caramel Santal   Fragrance Description:  Creamy, decadent, and sweet, Boujee Kitty Caramel...

What it is: A clean, multitasking gel highlighter that delivers a facial-fresh, glow to instantly perk up dull skin. Translucent, glassy sheen. Coverage: Light Finish: Radiant Formulation: Stick Highlighted Ingredients:  - Vitus Vita Fruit...

What it is:  Foolproof cream contour stick that creates an effortless, soft sculpt. Trace-and-blend formula creates subtle definition and lift. Natural finish. Coverage: Medium Finish: Natural Formulation: Stick Highlighted Ingredients:  - Biomimicry Pigment Technology:...

What it is: A brow tool with a retractable pencil and detachable spoolie that defines, fills, and grooms.Ingredient Callouts: This product is vegan, gluten-free, cruelty-free, and comes in recyclable packaging.What Else You...

What it is: An ultra-clean kôhl eye formula with intense pigments that effortlessly lines, defines, and blends.Highlighted Ingredients:- Jojoba: Makes the formula glide with ease.- Shea Butter: Provides a smooth application.Ingredient...

What it is: An essential makeup tool that creates a seamless curve as color glides over lips and is a perfect match for Lip Suede (sold separately).What Else You Need to...

What it is: An endlessly buildable mascara that lengthens, defines, and volumizes for a natural to bold lash—the clean formula is pigment-rich and flake-free.Formulation Type: Volumizing and Lengthening Benefits: Long-wearing, Waterproof Highlighted Ingredients: -...

What it is: A brush with a pointed tip for targeted coverage just where you need it—the ideal companion to the Vital Skin Foundation Stick (sold separately).What Else You Need to...

A water-resistant, antioxidant-rich body sunscreen that offers broad-spectrum, synthetic sun protection without the heavy feel. Feels light and weightless on skin Silky texture with a smooth matte finish Ideal for...

A next-gen, milky hydrating serum with 7% ectoin, 7x hyaluronic Acid & glycogen that delivers 7 barrier benefits in 1 drop. Clinically proven to soothe, help protect, restore resilience &...

A lightweight body serum made with 5% niacinamide + 5% d-panthenol that targets patchy, uneven tone and rough, flaky texture while restoring a healthy skin barrier. Evens skin tone and...

A daily facial toner that balances oily skin, minimizes enlarged pores and provides light hydration. Refreshes and nourishes skin Lightweight fluid formula Use twice daily after cleansing skin SKIN BALANCING...

This soothing, milky toner immediately hydrates & calms redness while strengthening skin’s barrier + microbiome to help prevent future sensitivity. Immediately soothes sensitivity Reinforces a healthy barrier Milky fluid texture...

What it is: A crease-proof, self-setting, hydrating concealer with a radiant-looking finish and medium coverage—perfect for hiding the look of dark circles, hyperpigmentation, and blemishes.Coverage: MediumFinish: RadiantFormulation: LiquidHighlighted Ingredients:- Amla Fruit Extract: Supplies an...

Designed to play nice with sensitive, acne-prone skin, this big blending brush has soft, quick-drying synthetic bristles that help reduce excess moisture to keep brushes fresher and more hygienic between...

Perfect sunkissed skin in seconds. A weightless buildable bronzer for a natural glow and second-skin finish. Soft Touch Buildable Blurring Bronze by Iconic London — 100% authentic at Sofie's Makeup...

A soft touch blush, for a soft-focus flush. A miracle formula that blurs skin for a dreamy, airbrushed finish. Soft Touch Buildable Blurring Blush by Iconic London — 100% authentic...

The definition is in the DETAILS! Discover the secret to FLAWLESS application with our Precision Duo Contour Brush – the most unique and innovative blending brush you’ll EVER need. The...

Shine bright like a diamond with FLAWLESS makeup application using our NEW diamond-shaped Complexion Brush! Truly a makeup kit essential, this must-try brush is guaranteed to become your new go-to...

A handheld massaging tool that enhances scalp exfoliation and supports circulation to help promote a healthier scalp. For all hair types and textures.  How to Use Using the nozzle, apply...

What it is: The #1 dry shampoo brand*. A dry shampoo that actually cleans hair by absorbing oil, sweat, and odor while also adding body and texture. *Source: Circana/U.S. Prestige Beauty...

What it is: A micellar-powered, non-aerosol dry shampoo mist that absorbs oil, sweat, and odor, and delivers a clean, weightless feel with an invisible finish.Hair Type: Fine, Medium, and ThickHair Concerns:- Oily...

What it is: A limited-edition dry shampoo that cleans like a rinse-out shampoo and removes oil and sweat.Hair Texture: Straight, Wavy, Curly, and CoilyHair Type: Fine, Medium, and ThickHair Concerns:- Oily Scalp- ShineHighlighted...

What it is: An ultrafine restyling mist that reshapes hair to bring back that day-one look and feel, while neutralizing odors and providing thermal protection. Hair Texture: Straight, Wavy, and Curly Hair...

What it is: This wash-day essential weightlessly conditions, detangles, and protects from UV + heat damage, providing continuous care to preserve hair quality. Hair Texture: Straight, Wavy, Curly, and Coily Hair Type: Fine,...

Vivid Lid Layer is not your average eyeshadow – it's an ICONIC game-changer. Our jumbo-sized pan holds a highly pigmented, ultra-sparkly formula that glides effortlessly onto your lids, leaving behind...

Ultra Realistic Fried Chicken Design Made from premium non-toxic silicone, this squishy mimics crispy fried chicken legs and wings with lifelike texture. Ultra soft and satisfying to squeeze for kids...

Squeeze Toys Hotdog Squishy measures approximately 9.4 inches in length and 5.4 inches in width, the perfect handheld size for comfortable squeezing. Offering a satisfying heft for deep pressure feedback....

🍉This watermelon squishy features incredibly realistic details, from the deep green rind to the bright red flesh and tiny black seeds. Its vibrant, mouth-watering appearance instantly brings a refreshing summer...

STRAWBERRY SLOW RISING TABA SQUISHY TOY: Premium soft silicone handmade taba squishy featuring realistic strawberry design with vivid red coloring, detailed green leaves, and cream base with authentic fruit-like texture....