Lines like a liquid. Glides like a pencil. 24/7 Liquid Stick Retractable Liner is a smooth gel eyeliner with liquid-like color intensity in one stroke with up to 24-hour long...

The ultimate tightline and waterline eyeliner in ultra-creamy, no-tug neutral shades.Want a liner that’s legit to use anywhere? We specifically developed 24/7 Waterproof Waterline Eyeliner Pencil for use on the...

Up to 8 Hour Long Lasting Wear Smooth & Even Application Helps Keep Vibrancy of Eyeshadow Paraben Free Cruelty Free Crease Resistant   Urban Decay Eyeshadow Primer Potion Original is...

PRECISE LINES + CREASE-FREE COLOR FOR UP TO 24 HRSWith just one swipe, the retractable 24/7 Shadow Sticks give you creamy, supercharged color in three fadeproof finishes: matte cream eyeshadow,...

Dazzling. Dimensional. Discover limited-edition Ethereal Aura Blush Palette in Lightspeed, featuring six awe-inspiring shades in matte and shimmer finishes. Transform yourself with Blush powders that build and blend for a multi-dimensional rush...

What it is: A long-wearing baked bronzer that’s lightweight and non-comedogenic for blurred, bronzed skin with a natural-radiant finish.Finish: RadiantFormulation: Pressed PowderHighlighted Ingredients:- Hyaluronic Acid: Locks hydration in the skin.- Ethically Sourced, Finely...

WHAT IT IS: A limited-edition Huda Beauty Ramadan kit featuring our lip & blush best-sellers – now in a collectable bronze nudes set! WHAT’S IN THE SET: 2 x Full...

What it is: A clean, hydrating, satin cream plumping lipstick enriched with MAXI-LIP™ for clinically proven plumping benefits. Formulation Type: Lipstick Benefits: Hydrating, Plumping Highlighted Ingredients: - MAXI-LIP™: Improves lip condition, softness, comfort,...

What it is: A one-of-a-kind glitter setting spray that lights up skin and hair with a transfer-proof bronze sheen.  Highlighted Ingredients:  - Green Tea Extract: Tightens the look of pores.  -...

A two-in-one tinted oil that delivers a dewy pop of color for lips and cheeks. In 3 surprisingly flexible shades.Allergy tested. 100% fragrance free. Formula Helps condition lips with a...

Finish Radiant Glow Coverage Sheer Skin Type Very Dry to Dry, Dry Combination, Combination Oily, Oily, Normal Sheer, oil-free gel creates a warm, healthy glow. Instantly gives skin a sun-kissed...

Finish Shine Coverage Sheer The shade that flatters all lips—now, even more giftable. Sheer, lightweight color melts into lips, playing up their natural color. Allergy tested. 100% fragrance free.   Iconic...

What it is: A bronzing stick featuring an ultra-melting balm texture that enhances the complexion with a natural, buildable, sunkissed effect. What Else You Need to Know: This longwearing Dior bronzing stick...

What it is: A set that’s your new go-to lip kit from brands like Fenty Beauty by Rhianna, Kosas, Merit, and more. What Else You Need to Know: Shine all spring with...

Sweet treats for your cheeks! This 2-in-1 blush duo is our secret recipe for the perfect pop of color. how to Swipe. Blend. Stack ‘em up or wear solo! dip...

What it is: A 3D matte, not flat, blurring foundation that delivers up to 24 hours of full coverage and shine control.Coverage: FullFinish: MatteHighlighted Ingredients:- Biomimetic Second-Skin Tech: Long-lasting wear for waterproof, transfer-proof,...

WHAT IT IS: A limited-edition must-have lip kit with our Lip Contour Stain & Faux Filler Lip Gloss in bestselling Bombshell for glossy stained lips that won’t budge! WHAT’S IN...

WHAT IT IS: A limited-edition must-have lip kit with our Lip Contour Stain & Faux Filler Jelly Oil for jelly stained lips that won’t budge! WHAT’S IN THE SET: 1...

Darlings, discover my Pillow Talk Big Lip Plumpgasm, a lip-plumping lip gloss to SUPERSIZE + MAXIMISE! Just PUMP, PLUMP + POUT for big lips, WOW! LIPS LOOK 93% PLUMPER INSTANTLY!* PLUMPS THE LOOK OF NATURAL...

This white-tinted tubing primer boosts volume, length & lift while wrapping each lash in protective tubes for healthier- & stronger-looking lashes. Bonus: It makes mascara removal a breeze—no tugging or...

Lime-coded lash extensions in a tube! The viral tubing mascara you love, now packaged with a twist of lime. how to apply 2 coats in an upward motion, pulling through...

“Lipstick is happiness in a tube!” - Charlotte Tilbury Charlotte’s Hot Lips 2 Lipstick in Dancefloor Princess is a pretty, cool-girl, pop-pink in homage to Kylie Minogue. This dreamy, nuanced shade flatters...

What it is: An ultimate must-have lip gloss with three stacked layers of limited-edition, iridescent periwinkle shimmer, all in one luscious swipe.Formulation Type: Lip GlossWhat Else You Need to Know: Meet the newest...

What it is: A multi-use artistry sponge that precisely applies five products for a flawless finish: foundation, blush, contour, highlighter, and setting powder.Brush Formulation: All FormulasBrush Coverage: BuildableIngredient Callouts: It is vegan and cruelty-free.What...

What it is:  A makeup-setting spray with SPF 28 that locks in makeup for up to 16 hours without disrupting your glam. Skin Type: Normal, Combination, and Oily  Skincare Concerns: Long-wearing Formulation: Spray...

What it is: A go-to nude lip wardrobe with seven essential products for the perfect combo. What Else You Need to Know: Discover your ultimate nude lip combo with this gorgeous seven...

What it is: An all-matte, neutral palette with iconic pigmented formulas that effortlessly sculpt and blend to create everyday-to-dramatic looks.Ingredient Callouts: Free of parabens and mineral oil. These products are also cruelty-free.What...

What it is: An extremely pigmented professional eye pencil that creates an intense, long-lasting line that is highly blendable.Ingredient Callouts: This is vegan and cruelty-free.What Else You Need to Know: Mario’s dual-ended liner...

What it is: An iconic, moonlight-inspired palette with 12 universal, neutral shades in four finishes to create your most versatile, ethereal looks yet. Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates,...

Anastasia Beverly Hills Brow Definer is an all-in-one triangular-tipped retractable eyebrow pencil for defining, filling, and detailing brows. Available in 12 shades, this eyebrow pencil features three different-sized edges for versatility in application. The soft,...

Liquid Liner is a water-resistant, highly pigmented, true-matte liquid liner that glides on evenly and delivers precise lines with ease. Featuring a soft felt-tip precision applicator, this liner lets you flawlessly create...

What it is: A high-performance, waterproof, sweat- and humidity-resistant powder blush that delivers blendable, bold color in matte and shimmer shades for all.Formulation: Pressed PowderIngredient Callouts: This product is cruelty-free.What Else You Need to...

What it is: A superfine mist—fueled by InvisiFlex Shield, an undetectable veil to protect against environmental stressors—that sets makeup and extends wear.What Else You Need to Know: This setting spray is not...

YOUR MASCARA’S ULTIMATE HYPEMAN STRAIGHT UP: Hype up your mascara with Hella Extra lash primer. The ultra-creamy formula stands up to smudging + flaking and keeps your lashes feeling nourished...

What it is: A pearlescent mixing medium and serum that transforms foundation and enlivens skin, boosting radiance both immediately and over time. Highlighted Ingredients: - Vitamins B12, C, and E: Condition skin...

What it is: A crease-proof, medium-coverage, super creamy concealer, eye cream, and spot treatment in one that visibly brightens and helps reveal better-looking skin.Coverage: MediumFinish: RadiantFormulation: CreamSkin Type: Normal, Dry, Combination, and OilyHighlighted Ingredients:-...

What it is: A clean, comfortable, creamy lipstick that wraps lips in moisturizing mango seed oil, lip boosting peptides and high-impact color. Formulation Type: Lipstick, Lip Liner Benefits: Hydrating Highlighted Ingredients: - Mango...

What it is: A clean, creamy, gel-like eyeliner that deposits intense, long-wearing color with every smooth stroke. Highlighted Ingredients: - Vitamin E: Smooths, conditions, and protects. - Argan Oil: Nourishes skin...

What it is: Talc-free blush with redness reducing fermented arnica and hydrating squalane and hydraberry. One swipe, blendable color that lasts all day.Finish: NaturalFormulation: Pressed PowderHighlighted Ingredients: - Fermented Arnica: Visibly reduces redness...

What it is: A biotech-enhanced mascara that delivers 5X fanned-out volume that’s nourishing and lengthening, never clumpy or flaky, and safe for sensitive eyes.Formulation Type: Volumizing, Curling, LengtheningBenefits: Long-wearingHighlighted Ingredients:- Vegan B-Silk™: A...

What it is: A highly pigmented and creamy liquid-to-powder blush that's blendable, buildable, and melts into skin for a blurring, soft-cloud finish and up to 12 hours of wear.What Else You...

The Hourglass Nº 5 Concealer brush's slim, tapered design provides excellent control for detailed concealer application. • Features PETA-approved, high-grade, ultra-soft Taklon bristle• Taklon is a more hygienic alternative to animal hair...

When you’re going for the no-makeup makeup, no-really-this-is-just-how-I-look look, your lashes don’t need max drama. Keep it chill with They’re Real! Tinted Primer, the cool girl of lash products—it subtly tints...

Not everyone wants to be a cheerleader. But whether you’re in the game, on the sidelines, or watching from the bleachers, you can still wave your PomPom. By that, we mean...

WHAT IT IS: EASY BAKE LOOSE BAKING & SETTING POWDER IN UBE BIRTHDAY CAKE Every year on her birthday, Huda celebrates with an Ube cake, and that tradition is what...

What it is: A set of mini cheek and lip essentials featuring a bestselling Soft Pinch Liquid Blush and a Soft Pinch Tinted Lip Oil in a new, set-exclusive shade.Highlighted Ingredients:-...

What it is: An oil-free lightweight foundation that masterfully diffuses the line between makeup and skin for undetectable coverage.Coverage: MediumFinish: NaturalFormulation: LiquidHighlighted Ingredients:- Coconut Water: Aids in delicately replenishing skin’s moisture levels.- Alpine Rose:...

What it is: A hydrating, full-coverage, weightless, four-in-one, concealer that conceals, contours, highlights, and retouches in a wide range of flawless shades. Coverage: Full Finish: Natural Formulation: Liquid Highlighted Ingredients: - Coconut Water: Aids...

THE ICONIC GLOW A sheer, buildable foundation with a natural-looking finish that immaculately evens skin tone. Complete with skincare benefits and the NARS Complexion Brightening Formula, it leaves skin hydrated,...

What it is: An advanced, makeup-skincare hybrid formula that illuminates the under-eye area by targeting dark circles and dullness for brightness that lasts up to 24 hours. Coverage: Medium Finish: Radiant Formulation: Cream Highlighted...