The third launch of her smash-hit 3-pan palettes—following BABY GLAM and BABY BIBA—the BABY GOLD EYESHADOW PALETTE offers the same pan size found in Natasha’s 5-pan mini palettes. HOW TO USE PRIME Apply ND'S EYESHADOW BASE across...

With shade names personally chosen by Natasha to reflect the central theme of love & 5 heart-stopping finishes, the LOVE EYESHADOW PALETTE can be used for irresistible multi-dimensional looks or inspired everyday...

Inspired by the color theme of the 60s, the shades in MINI RETRO include a dazzling neutral duo-chrome, a velvety metallic gray, two creamy neutral mattes, and a rosy pink metallic—perfect for...

Exceptional among pastel eyeshadows, each of these fresh modern shades offers exquisitely saturated color & a uniquely buildable intensity for everything from subtle to statement looks. All 5 shades in...

Made with innovative color-shifting pigments, CHROMIUM LIQUID EYESHADOW moves seamlessly between 3 striking shades for a mesmerizing multidimensional look. Though it’s most dramatic applied in one swipe across the lid, CHROMIUM can also be...

MINI CRUSH is paired with ND’s brand-new medium blender brush featuring innovative synthetic fibers that deliver a feather-soft feel resembling squirrel hair. Designed for all eye shapes and sizes, it...

With its versatile selection of 2 creamy mattes, 2 luscious metallics, and 1 high-impact duo chrome, the MINI NUDE EYESHADOW PALETTE allows you to create both subtle, sophisticated daytime looks and dazzling...

With 2 creamy mattes & 3 gorgeous varieties of shimmer, MINI STAR can be mixed and matched to create a variety of day-to-night looks. The palette also includes one of Natasha's most...

A must-have for any collection, the BIBA PALETTE's neutral color story reveals creamy matte, metallic, & cream powder finishes, including the first cream powder formula of Natasha’s famous BLACKEST BLACK EYESHADOW.  Each...

Building on the concept of the Large-Sized TRIOCHROME Palette, this palette presents a captivating spectrum of blue shades, featuring 3 Mattes and 1 Metallic, all inspired by a high-shine blue Multichrome...

The bestselling BRONZE PALETTE offers warm coppers, foiled bronzes, burnt umbers, & rich neutral champagnes for effortless daytime drama or serious evening glam.  With finishes ranging from richly packed foils to classic...

What it is: A new and elevated 15-shade version of Natasha's iconic Gold Palette in her signature formulas, designed to create mesmerizing, golden-hued looks.Ingredient Callouts: Free of parabens and mineral oil. These...

What it is: A five-shade constellation of cool-toned pink and mauve shades with a perfect smokey taupe, ideal for soft everyday looks to statement rosy glam.Ingredient Callouts: Free of parabens and mineral...

What it is: An ultimate 15-shade palette of warm nudes and rich champagnes, featuring two innovative new finishes: Slip Cream Matte and Metal Gloss.Ingredient Callouts: Free of parabens and mineral oil. These...

What it is: An innovative, bronze-inspired, mini palette that lets you create perfectly flattering looks.Ingredient Callouts: Free of parabens. This product is also vegan and cruelty-free.What Else You Need to Know: This eyeshadow...

What it is: A cheek trio with lightweight formulas that visibly boost your glow from subtle to stunning in three effortless steps.Highlighted Ingredients:- Antioxidant Lychee Extract: Contains antioxidant benefits.- Luminous Hydrating...

What it is: A palette of matte, metallic and sparkly cool-toned, golden taupe, and neutral shades for the ultimate glam look or the perfect everyday look.Ingredient Callouts: Free of parabens, and cruelty-free.What...

What it is: A new full-performance formula with advanced skincare properties.Coverage: MediumFinish: NaturalFormulation: LiquidHighlighted Ingredients:- Trio of Botanical Stem Cell ActivesIngredient Callouts: Free of parabens and mineral oil. It is also vegan, gluten-free, and cruelty-free.What...

What it is: A nude lip liner with a luxurious, creamy matte formula—now with pink, neutral-pink, and neutral-beige undertones. Formulation Type: Lip Liner Benefits: Long-wearing Highlighted Ingredients: - Mix of Silky Ester Oils:...

What it is: A game-changing concealer that has a full-performance formula and advanced skincare properties. Coverage: Medium Finish: Natural Formulation: Liquid Highlighted Ingredients: - Botanical Stem Cell Actives: Powered by a trio of actives....

What it is: A creamy eyeliner pencil that blends smoothly without losing pigmentation.Ingredient Callouts: Free of parabens and mineral oil. It is also cruelty-free.What Else You Need to Know: This innovative eye crayon...

What it is: Featuring a brand-new formula, this full-coverage, gel-based, voluptuous lipstick defines and conditions the lips while providing maximum moisture. Lightweight, creamy texture melts into skin and keeps lips plump...

What it is: An ultra-creamy, matte lip liner made with long-lasting pigments for all-day wear.Formulation Type: Lip LinerBenefits: Hydrating, Long-wearing, PlumpingIngredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone,...

What it is: An extra-pampering, soft, and conditioning lip shine gloss formulated with an innovative gel system for smooth, easy glide & long-lasting wear.Formulation Type: Lip GlossBenefits: Hydrating, Long-wearing, PlumpingHighlighted Ingredients:- Avocado Oil:...

What it is: An ultimate glow palette inspired by Natasha Denona’s bestselling Diamond & Blush Palette, featuring some of her bestselling shades and formulas.Ingredient Callouts: Free of parabens. This product is also...

What it is: A Midi Bronze and Glow Palette with shades of alluring bronze, creamy tan, and incandescent champagne.Ingredient Callouts: This product is cruelty-free.What Else You Need to Know: Glow Cream Base is...

What it is: Natasha's lightweight primer serum has a dewy finish, infusing skin with up to 72hrs of continuous moisture while balancing oil for an instant glow. Skin Type: Normal, Oily, Dry,...

What it is: A multi-use palette that enhances skin’s natural beauty.Ingredient Callouts: Free of parabens. This product is also cruelty-free.What Else You Need to Know: This palette contains alluring bronzes, creamy tans, and...

What it is: A long-wearing liquid eyeliner with an immediate and rich jet-black color payoff.Ingredient Callouts: This product is cruelty-free.What Else You Need to Know: Achieve high color payoff and precision in one...

What it is: A cheek palette in four shades of picture-perfect pink for blush and highlighting.Ingredient Callouts: Free of parabens. This product is also cruelty-free.What Else You Need to Know: These lightweight but...