What it is: A limited-edition cheek palette, including a talc-free bronzer, blush, and highlighter.Highlighted Ingredients:- Amazonian Clay: Nature’s most perfect ingredient for better, longer, and truer wear.- Mineral Pigments: Soothe and...

WHAT IT IS This eye-opening mascara finds & flutters every lash! WHY WE LOVE IT massive volume, infinite length & extreme curl makes eyes appear bigger & lifted with 1...

WHAT IT IS Eyes in 30 seconds! WHY WE LOVE IT velvety-smooth shadow & liner comfort-glide gel liner tip glides on without pulling or skipping expertly coordinated shades for effortless...

WHAT IT IS 2-in-1 eye intensifiers WHY WE LOVE IT 2-in-1 easy glide liner in eye color-enhancing shades eye-intensifying pigments add instant definition ultra-creamy formula glides on, no skipping or...

WHAT IT IS No-tug, gel formula in an insta-brightening eyeliner for bigger, brighter, more open eyes in seconds – in nude or NEW white WHY WE LOVE IT trick in...

WHAT IT IS A 12-hour, fadeproof, triple-black liquid eyeliner. WHY WE LOVE IT vegan, quick-drying liquid eyeliner with intense black, lash-enhancing pigment spheres waterproof formula stays all day & night...

WHAT IT IS Micro-fine, precision liner defines for an eye-catching look! WHY WE LOVE IT micro-fine 2mm tip for maximum precision makes eyes look bigger & gives the appearance of...

WHAT IT IS Instant eye definer! WHY WE LOVE IT 2-in-1 shadow smudge & liner for bigger, brighter, more defined eyes micro-sponge tip creates softly smudge, soft focus shadow line...

sweet & simple Best-selling eyeliner now in a liquid formula! let’s chat about it ultra-precise brush tip liquid liner with semi-matte finish precision application for crisp lines & instant definition...

WHAT IT IS Fake 8 hrs of sleep after a holiday party all-nighter with this eye-saving set of lashes & liner! WHY WE LOVE IT Unstoppable duo of fake awake™...

WHAT IT IS The morning duo for wakeup makeup when your night is spent on (tarte™) island time. WHAT'S INCLUDED tartelette™ tubing mascara Lash extensions in a tube! 24-hr flake-free,...

sweet & simple We love a cult-classic queen. This fan-fave 4-in-1 mascara lengthens, curls, volumizes & conditions your lashes – she’s a real one. let’s chat about it curls &...

WHAT IT IS Same eye-opening results as the OG formula, but now you can swim or have a good cry! WHY WE LOVE IT massive volume, infinite length & extreme...

WHAT IT IS Clean up your lash game! WHY WE LOVE IT natural, nourishing volume & curl delivers a 46% increase in lash curl lash lifter™ wand lifts & fans...

WHY WE LOVE IT this set is perfect for the lash upgrade that is on top of everyone's list this year 2 award-winning liners & 2 fan-fave mascaras break apart...

WHY WE LOVE IT this set is perfect for the lash upgrade that is on top of everyone's list this year 2 award-winning liners & 2 fan-fave mascaras break apart...

WHY WE LOVE IT Make this holiday fierce with this maneater™ trio! Perfect for trying these must-haves for yourself! travel-size maneater™  massive volume, infinite length & extreme curl makes eyes...

WINNER: Best Concealer, Allure Readers’ Choice Award 2023 *Source: Circana, U.S. Prestige Beauty Total Measured Market, Makeup Sales, December ‘23 WHAT IT IS Shape tape™ enters her radiant era! Medium...

WHAT IT IS Creamy, creaseless correctors are like waving a magic wand to erase the appearance of dark spots, redness, discoloration & more! WHY WE LOVE IT creamy, creaseless color...

WHAT IT IS Achieve ultimate dark circle defense™ with this revolutionary undereye color corrector. WHY WE LOVE IT multi-tasking, nutrient rich concealer helps even skin tone instantly helps reduce appearance...

sweet & simple Nutrition bar for your undereyes! let’s chat about it medium-full coverage concealer, natural matte finish angled tip for effortless on-the-go spot concealing infused with diamond powder to...

#1 concealer brand!* *Source: Circana, U.S. Prestige Beauty Total Measured Market, Makeup Sales, December ‘23 WHAT IT IS It’s the Summer of self-care—invest in yourself! We infused all of your...

What it is: A palette filled with 28 shades to celebrate the memories made over 25 years of tarte™.Highlighted Ingredients:- Amazonian Clay: For better, truer, longer wear.Ingredient Callouts: Free of parabens, formaldehydes,...

WHAT IT IS A trio of new faves for the price of 1 palette! WHY WE LOVE IT take the guesswork out of gifting with this best-selling lip duo &...

WHAT IT IS An iconic gift set with 1 limited-edition palette + 2 minis! WHY WE LOVE IT 6 NEW rosy & neutral shadows & rose lippie to elevate your...

WHAT IT IS swipe away those dark circles with this dynamic duo for the ultimate dark circle defense™ WHAT'S INCLUDED colored clay CC undereye corrector achieve ultimate dark circle defense™...

WHAT IT IS Win gift-giving season with these 3 statement palettes for the price of 1! WHY WE LOVE IT inspired by luxury clutches for the trendsetter with 24 new...

WHAT IT IS Get full-glam & FIERCE with this maneater™ 3-piece set of iconic nightfall palette, bestselling mascara & eyeshadow brush! WHAT'S INCLUDED maneater™ nightfall eyeshadow palette highly requested palette...

WHAT IT IS Our largest, fiercest maneater™ palette yet with 24 NEW shades! WHY WE LOVE IT Our #1 mascara, now a palette! 24 NEW shades: 11 mattes, 9 shimmers...

WHAT IT IS Viral for a reason! All-in-1 palette with everything you need to create your juiciest look yet! WHY WE LOVE IT 12 rosy, bronze & neutral lid, line...