CHARLOTTE'S MAGIC CREAM

Before the lipsticks and the palettes, there was this jar. Charlotte's Magic Cream is the moisturiser Charlotte Tilbury created backstage to transform model and celebrity skin before makeup — a hyaluronic-acid-rich cream that plumps the look of skin, softens the appearance of wrinkles, and leaves a glowing, makeup-ready base.

What it actually does

• Deep, lasting moisture. Hyaluronic acid hydrates the skin's outer layers for up to 24 hours, per the brand, for a softer, smoother, plumper look and feel.
• Brightens and evens. Vitamins C and E work on dullness and uneven tone while providing antioxidant support.
• Smooths the look of wrinkles. The brand's Bionymph Peptide Complex is included to visibly reduce the appearance of wrinkles and improve skin smoothness.
• Preps skin for flawless makeup — its original backstage purpose. The glow it leaves is the base the rest of your look sits on.
• Brand-reported clinical results (29 people, 8 weeks): hydration tripled within 1 hour, wrinkles appeared twice reduced, and skin looked twice as firm by week 8.
• Formulated without parabens, phthalates, mineral oil, sulfates and more; gluten-free and cruelty-free, per the brand's callouts.

How to use

Charlotte's massage method turns application into a mini facial:

1. Boost: starting at the lower cheeks, sweep the cream outward and upward, then tap it in across the cheeks (avoiding the eye contour).
2. Contour: smooth outward and upward beneath the cheekbones with your fingers.
3. Jawline: gently pinch along the chin and move up the jawline in one sweep.
4. Forehead: massage in circles from the centre out towards the temples, then pat in any excess with your ring finger.

Is it right for you?

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