What it is: An intensely nourishing, creamy moisturizer that visibly strengthens, smooths, and improves skin’s delicate barrier in 30 minutes and locks in all-day hydration. Skin Type: Normal, Dry, Combination, and Oily...

What it is: A soothing, weightless gel-cream moisturizer that keeps acne-prone skin optimally hydrated and fortified without clogging pores or causing breakouts.Skin Type: Normal, Combination, and OilySkincare Concerns: Pores, Redness, and Acne and...

What it is: A lightweight, broad-spectrum mineral sunscreen with a sheer tint that softly mattifies skin, blurs pores, and protects against visible signs of aging.Skin Type: Normal, Combination, and OilySkincare Concerns: Dark Spots,...

What it is: A whipped cloud cream that hydrates skin with a blend of nourishing omega fatty acids, ceramides, and antioxidants.Skin Type: Normal, Dry, Combination, and OilySkincare Concerns: Dryness, Dullness, and Uneven TextureHighlighted...

What it is: A daily moisturizer—powered by peptides, amino acids, ceramides, and collagen—that quickly doubles hydration, visibly boosts elasticity, improves the look of fine lines and wrinkles, and reinforces skin’s moisture...

What it is: A lightweight, multitasking oil that fights frizz, prevents heat/UV damage, and delivers a high-gloss, super-smooth finish to all hair types Hair Type: Straight, Wavy, Curly, and Coily Hair Texture: Fine,...

What it is: A spray-on vegan collagen and probiotic serum that hydrates, soothes, and visibly firms, lifts, and plumps. Highlighted Ingredients: - Vegan Collagen: Visibly firms. - Peptides: Lift and plump...

What it is: A safe for sensitive eyes vegan mascara that visibly volumizes, lengthens, and defines, for the most amped-up, natural-looking lashes. Formulation Type: Volumizing and Lengthening Benefits: Long-wearing, Water Resistant Highlighted Ingredients:...

What it is: A lip treatment that delivers the intense hydration of a lip mask to rescue dry, chapped lips.Formulation Type: Lip Balm & TreatmentBenefits: Hydrating, Long-wearingHighlighted Ingredients:- Shea Butter: Boosts lip hydration...

What it is: A lightweight sunscreen serum with collagen peptide that protects against sun damage and visibly corrects early signs of aging skin.Skin Type: Normal, Dry, Combination, and OilySkincare Concerns: Dark Spots, Dullness,...

What it is: A refreshing fan-favorite gel-cream with a lightweight, oil-free texture that penetrates skin’s surface and delivers up to 100 hours of hydration.Skin Type: Normal, Dry, Combination, and OilySkincare Concerns: DrynessHighlighted Ingredients:-...

What it is: A nourishing daily lip balm powered by peptides and vitamin C that’s clinically proven to visibly plump, smooth, and reduce lip lines while locking in moisture—quickly and over...

What it is: An ultra-hydrating ceramide moisturizer clinically proven to visibly plump, improve the look of fine lines and replenish dry, distressed skin. Skin Type: Normal and Dry Skincare Concerns: Fine Lines and...

What it is: A brow styling gel that shapes, sculpts, and sets brows for an immediate fuller and lifted look, plus it conditions for healthier-looking brows over time.Highlighted Ingredients:- Myristoyl Pentapeptide-17Ingredient...

What it is: A cult-favorite pre-wash and root treatment oil—inspired by an ancient Indian hair secret—that contains strengthening ashwagandha for a healthier-looking, beautiful mane. Hair Type: Fine, Medium, and Thick Hair Texture:Straight,...

What it is: An ultra-hydrating, anytime mask that delivers a smoother, plumper look for kissable lips with a glossy finish.Highlighted Ingredients:- Ultra Hydrating Emollient Blend: Seals in moisture.- Candelilla Leaf Extract:...

What it is: A custom-designed, two-piece mask infused with a full ounce of That JLo Glow Serum with Olive Complex to visibly firm, lift, and brighten skin immediately and over time.Skin...

What it is: An oil-free water gel moisturizer with watermelon and hyaluronic acid to hydrate, soothe, and boost skin’s radiance without clogging pores—now refillable.Skin Type: Normal, Combination, and OilySkincare Concerns: Redness, Dullness, and...

What it is: A nonsticky, hyaluronic-acid-infused gloss balm for long-lasting hydration and a juicy, high-shine finish.Skin Type: Normal, Dry, Combination, and OilySkincare Concerns: Fine Lines and Wrinkles, Dryness, and DullnessFormulation: BalmHighlighted Ingredients:- Hyaluronic Acid:...

What it is: A clean, plant-derived performance eyeshadow stick with major pigment payoff.Highlighted Ingredients:- Ceramides- Caffeine- GlycerinIngredient Callouts: This product is vegan, gluten-free, cruelty-free, and comes in recyclable packaging.What Else You Need...

What it is: A super smooth liquid cream blush with a buildable formula that blends and dries down beautifully for a natural flush of color across any skin tone.Ingredient Callouts: This product...

What it is: A multidimensional, lightweight, and long-wearing liquid highlighter that blends effortlessly and builds with unique light-shifting ease.Ingredient Callouts: This product is cruelty-free and comes in recyclable packaging.What Else You Need...

What it is: A sheer, lightweight sunscreen that visibly evens skin tone, refines pores, and improves the look of texture- and gives you some extra bounce while also boosting skin’s moisture...

What it is: A salicylic acid-backed, spot-targeting gel that improves the look of blemishes, reduces surface oil, and guards against environmental assailants to create the perfect makeup canvas.Skin Type: Normal, Dry, Combination,...

What it is: A lip mask with a plush, pudding-like texture that coats lips with supercharged moisture for a smoother, firmer and plumper-looking pout in 1 week. Skin Type: Normal, Dry, Combination,...

What it is: A gentle, bi-phase formula for eyes, lashes, and lips that effortlessly removes long-wear and waterproof makeup.Skin Type: Normal, Dry, Combination, and OilyFormulation: LiquidHighlighted Ingredients:- Eyebright Extracts: Reduce the look of...

What it is: A daily, acid-free toner for all skin types that gently and effectively exfoliates skin to reduce the appearance of pores.Skin Type: Normal, Dry, Combination, and OilySkincare Concerns: Pores, Dryness, and...

What it is: A clean, ultra-cushiony, high-shine lip gel for an electric-yet-comfortable tingling sensation and fuller-looking lips.Formulation Type: Lip PlumperBenefits: Hydrating, PlumpingHighlighted Ingredients:- Sichuan Pepper: Adds an electric-yet-comfortable tingling sensation and subtle flavor.-...

What it is: A non-comedogenic makeup primer with skincare benefits that blurs pores, controls shine, and locks makeup for up to 12 hours with a soft matte finish. Finish: Matte Skin Type: Normal,...

What it is: An invisible, hydrating primer for eyeshadow and under-eye concealer that smooths skin and locks down color to prevent creasing, fading, and smudging.Finish: NaturalSkin Type: Normal, Oily, Dry, CombinationHighlighted Ingredients:- Blue...