What it is: A cooling, long-wearing eyeshadow stick that lasts up to 8 hours and delivers high-impact shimmer—without the irritation. Highlighted Ingredients: - Biomimetic Sugar Complex: Addresses dryness and flakiness. - Crystal...

What it is: The first-ever setting blush, combining the benefits of a setting powder with a richly pigmented blush for 12-hr fade-proof color and blurred skin, now available in two limited-edition...

What it is: A clinically-tested, non-greasy mineral SPF 30 made for sensitive and acne-prone skin that won’t break you out or burn eyes.Skin Type: Normal, Dry, Combination, and OilySkincare Concerns: DrynessFormulation: CreamHighlighted Ingredients:- Non-Nano...

What it is: A rose-fragranced gentle body cleanser that nurtures, hydrates, and softens skin without stripping or leaving a residue.Highlighted Ingredients:- Gentle Cleansing System: Visibly removes the dirt without stripping.- Rosehip...

What it is: This Super Dry Shampoo absorbs oil, dirt & sweat while blending seamlessly into your strands & leaving it smelling amazing with two long-lasting scents.  Cape Town: Smell like...

What it is: A gel-balm cleanser that transforms from gel to oil to milk, dissolving makeup, SPF, and visible impurities while leaving skin hydrated and nourished.Skin Type: Normal, Combination, and OilyHighlighted Ingredients:-...

What it is: A Korean cooling gel-cream mask with hyaluronic acids to intensely moisturize, visibly brighten skin, and strengthen the moisture barrier overnight.Skin Type: Normal, Dry, Combination, and OilySkincare Concerns: Dryness, Dullness, PuffinessFormulation: MaskHighlighted...

What it is: A blurring, mattifying primer that minimizes the look of pores, visibly evens texture, and controls shine while gripping makeup for all-day, ultimate wear.Skin Type: Normal, Oily, Dry, CombinationConcerns: Oil, Pores,...

HIGHLIGHTS Cruelty-Free Earthy & Woody Scent Layerable Scent Unisex / Genderless Scent ABOUT THE PRODUCT Discover the beauty of oud with this limited-edition fragrance sampler set featuring 4 Oudgasm fragrances....

What it is: A noncomedogenic, jelly-like primer that quickly absorbs excess oil, smooths texture, and blurs pores for an airbrushed, soft-focus finish.Finish: SheerHighlighted Ingredients:- Milk Thistle Extract: Rich in antioxidants and soothes...

What it is: A noncomedogenic, jelly-like primer that quickly absorbs excess oil, smooths texture, and blurs pores for an airbrushed, soft-focus finish.Finish: SheerHighlighted Ingredients:- Milk Thistle Extract: Rich in antioxidants and soothes...

What it is: A clean, sulfate- and residue-free gentle cleansing formula that is perfect for all curl types.Hair Type: Curly and CoilyHair Texture: Fine, Medium, and ThickHair Concerns:- Curl-Enhancing- Frizz- ShineKey Benefits:- Unique,...

What it is: A luxurious lathering scrub that stimulates hair follicles, deeply penetrates to remove product buildup with pink Himalayan salt, and is enriched with wild ginger to purify the scalp...

What it is: A soothing, weightless oil serum to nourish dry scalps, this serum is enriched with vitamin C rich amla, an ancient Indian super berry for a healthy-looking, balanced scalp.Hair...

What it is: A lightweight, detangling leave-in conditioner formulated with aloe vera that locks in moisture, prevents breakage, and protects against heat.Hair Type: Straight, Wavy, Curly, and CoilyHair Texture: Fine and MediumHair Concerns:-...

What it is: A moisturizing, clean, tinted lip balm fueled by electrolytes for long-lasting hydration, a sheer splash of color, juicy shine, and plumper-looking lips. Formulation Type: Lip Balm Highlighted Ingredients: - Electrolyte-Rich...

What it is: A serum that supplements natural oils lacking in curly and coily hair for instantly silky, defined, frizz-free results.Hair Type: Fine, Medium, and ThickHair Texture: Wavy, Curly, and CoilyHair Concerns:- Curl-Enhancing-...

What it is: A unique oil-and-serum formula that smooths frizz and flyaways, seals split ends, and adds sparkling shine to wet or dry hair for color that pops.Hair Type: Straight, Wavy, Curly,...

What it is: A detangler that adds slip and lubricates curls before you shampoo for tangle-free washing and reduced breakage.Hair Type: Fine, Medium, and ThickHair Texture: Wavy, Curly, and CoilyHair Concerns:- Curl-Enhancing- Scalp...

What it is: A conditioner that restores fluidity and elasticity to dry, dehydrated, brittle curls and improves the texture, bounce, and elasticity.Hair Type: Fine, Medium, and ThickHair Texture: Wavy, Curly, and CoilyHair Concerns:-...

What it is: A breakthrough, bi-phase styler that features one part natural, hydrating oils plus one part aqueous curl-bundling polymers for glossy, defined, naked curls.Hair Type: Curly and CoilyHair Texture: Medium and ThickHair...

What it is: A non-stripping, color-safe clarifying shampoo infused with salicylic acid that removes product buildup, excess oil, and dirt while repairing split ends and reducing breakage. Hair Texture: Straight, Wavy, Curly,...

What it is: An innovative gel-to-oil formula in a mini size that starts glossy and leaves lips tinted while staying comfortable—never sticky—all day.Formulation Type: Lip StainBenefits: Long-wearingHighlighted Ingredients:- Jojoba Seed Oil: Moisturizes and...

What it is: A mini cream contour stick that creates an effortless, softly sculpted look. Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone,...

What it is: This mini cream blush stick offers medium buildable coverage for a soft pop of color with a dewy finish ideal for all skin types.Coverage: MediumFormulation: CreamIngredient Callouts: Free of parabens, formaldehydes,...

What it is: An innovative clear brow wax-gel hybrid featuring a triple-action comb applicator that shapes brows with ultimate hold on the go.Highlighted Ingredients:- Polyacrylate-2 Crosspolymer: Provides an ultimate-hold and a...

What it is: An easy-to-use styling wax that lifts, tames, and sculpts every hair with extreme hold. It’s your secret to feathered, locked-in brows.Ingredient Callouts: Free of parabens. It is also cruelty-free.What...

What it is:A multitasking pencil that works as a brow and facial highlighter, a concealer, or an ideal priming base for eyeshadow.What it does:This portable pencil does the work of...

What it is: A tinted gel that colors and volumizes your brows with a precision, dual-action brush and mousse-like texture that coats each hair for natural definition.Ingredient Callouts: Free of parabens, phthalates,...

What it is:A sheer, lip primer treatment that primes and smooths lips and prepares them for color.What it does:Prepare lips for color with this smooth Lip Primer formula. It locks...

What it is: A jet-black, ultra-volumizing mascara that creates fullness you can’t stop bragging about.Highlighted Ingredients:- Acacia Senegal Gum: Builds volume.- Oryza Sativa (Rice) Bran Wax: Defines, structures, and lengthens lashes,...

Introducing Anastasia Beverly Hills Mini Lash Sculpt Lengthening & Volumizing Mascara for sculpted, extension-effect lashes! This ultimate formula provides ultra-lengthening and hyper-volumizing without flaking or clumping! Sculpt, stretch and separate from root...

Norvina False Bottom Lashes extend the lashes category to create a full false lash story. With the addition of bottom lashes, Norvina® makes her wide-eyed look available to all. False Bottom...

Norvina False Bottom Lashes extend the lashes category to create a full false lash story. With the addition of bottom lashes, Norvina makes her wide-eyed look available to all. False...

What it is: A travel-size, water-resistant eye primer in a light-colored base that creates the perfect canvas for matte and shimmer shadows and pressed pigments.Ingredient Callouts: Free of parabens and phthalates. This...

Anastasia Beverly Hills A14 Pro Brush - Pencil Brush is a small, round pencil makeup brush with firm natural fibers that is ideal for detailed application and precise blending on the eyes. Featuring firm natural fibers...

Anastasia Beverly Hills A1 Pro Brush - Flat Definer Brush is a flat, square eyeliner brush that is ideal for precisely defining the eyes, especially along the lash line. With firm synthetic fibers, this...

Anastasia Beverly Hills A3 Pro Brush - Firm Shader Brush is a small, dome-shaped eyeshadow brush with densely packed synthetic fibers that is ideal for applying and blending eyeshadow. The soft, densely packed fibers on...

What it is:A waterproof, black gel eye pencil that lasts.What it does:This ultra-pigmented gel cream pencil instantly creates bold, sultry eye looks. Its slim, retractable tip glides effortlessly over your...

Anastasia Beverly Hills Brush 18 - Precise Concealer Brush is a flat, dome-shaped concealer brush with synthetic fibers that is ideal for multi-use application of powder and emollient-based products on the face and eyes. The small, tapered...

NORVINA® False Lashes are premium-quality lashes that provide comfortable wear and deliver maximum impact. These lightweight, high-quality lashes are easy to apply and adhere to the lash line in seconds. Add volume,...

Norvina False Bottom Lashes extend the lashes category to create a full false lash story. With the addition of bottom lashes, Norvina® makes her wide-eyed look available to all. False...

Norvina False Lashes are premium-quality lashes that provide comfortable wear and deliver maximum impact. These lightweight, high-quality lashes are easy to apply and adhere to the lash line in seconds....

Norvina False Bottom Lashes extend the lashes category to create a full false lash story. With the addition of bottom lashes, Norvina® makes her wide-eyed look available to all. False Bottom...

NORVINA® False Lashes are premium-quality lashes that provide comfortable wear and deliver maximum impact. These lightweight, high-quality lashes are easy to apply and adhere to the lash line in seconds. Add volume,...

NORVINA ® False Lashes are premium-quality lashes that provide comfortable wear and deliver maximum impact. These lightweight, high-quality lashes are easy to apply and adhere to the lash line in seconds. Add volume,...

Norvina False Lashes are premium-quality lashes that provide comfortable wear and deliver maximum impact. These lightweight, high-quality lashes are easy to apply and adhere to the lash line in seconds....

NORVINA® False Lashes are premium-quality lashes that provide comfortable wear and deliver maximum impact. These lightweight, high-quality lashes are easy to apply and adhere to the lash line in seconds. Add volume,...

Give it to me quick: Ultra portable blotting paper that lets you touch up in stealth mode, made to refill the Fenty Beauty super-chic, refillable mirrored compact that looks like...

Give it to me quick: Bleenndd, perfeeccttt, HIKE! Get that Fenty Face game-day ready with this all-new, limited-edition sponge—all decked out in a football-shape design. Tell me more: Making sports...