What it is: A waterproof gel eyeliner that glides on effortlessly to deliver up to 12 hours of high-impact wear without smudging, bleeding, or fading.Ingredient Callouts: Free of parabens, phthalates, mineral oil,...

What it is: An ultra-precise, ultra-slim brow pencil perfect for creating the thinnest hair-like strokes for naturally-defined brows.Ingredient Callouts: Free of sulfates SLS and SLES, parabens, phthalates, and triclosan, and contains less...

What it is: A waterproof gel eyeliner that glides on for ultra-smooth, razor-sharp, killer lines that last for up to 36 hours.Ingredient Callouts: Free of parabens. It is also gluten-free and cruelty-free.What...

What it is:A mind-blowing waterproof mascara that features a formula that thickens, lengthens, and curls for extreme volume and dramatic lashes.What it is formulated WITHOUT:- Parabens- Sulfates- PhthalatesHighlighted Ingredients:- High-performance,...

WHAT IT DOES Shapes and grooms brows into place for bold yet natural-looking brows Mineral-based formula provides flexible, all-day hold that doesn’t smudge or flake Nourishing vitamin B5 conditions and...

What it is: A clean tubing mascara that separates every single lash for definition, natural volume, and length without smudging or flaking for up to 24 hours. Formulation Type: Lengthening, Volumizing Benefits: Long-wearing...

What it is: A first-of-its-kind tubing tinted brow gel that defines, volumizes, and sets brows for up to 24 hours of smudge-proof wear.Highlighted Ingredients:- High Roll Tubing Technology: Wraps each brow...

What it is: An eyeshadow palette with chromes and mattes in psychedelic colors.Ingredient Callouts: Free of parabens. It is also cruelty-free.What Else You Need to Know: Welcome to our bright, lucid dream. Immerse...

What it is: A collection of mini eyeshadow palettes inspired by the negative traits of the four zodiac elements: fire, earth, air, and water. Ingredient Callouts: Free of parabens. These products are...

What it is:A lengthening mascara that curls, volumizes, lifts, and separates lashes for an "out-of-here" look.What it does:This breakthrough bestseller reveals lashes you never knew you had! The specially designed...

What it is: A gentle, noncomedogenic brow oil that softens, nourishes, and conditions while also enhancing shine.Highlighted Ingredients:- Sunflower and Argan Oils: Condition, moisturize, and nourish brows.- Apricot Oil: Is an...

What it is:A mascara inspired by hair rollers, this super-curling and lifting mascara gives a sexy, wide-eyed look. Its patent-pending Hook ‘n’ Roll™ brush features tiny custom-designed hooks to catch,...

What it is: A fanning and volumizing mascara that fans out lashes side to side, amplifies volume, and multiplies the look of lashes.Highlighted Ingredients:- Provitamin B5: Helps lashes feel conditioned.- Cranberry...

What it is: A long-lasting cream eyeshadow that features an easy, non-creasing formula.Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS &...

What it is: A creamy palette with innovative, ultra-pigmented metallic, marble, and cream-to-powder eyeshadows that blend seamlessly to create an array of timeless looks.Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates,...

What it is:A luscious, long-wearing powder eyeshadow.What it does:This creamy shadow glides on in one smooth stroke for long-wearing color, and is formulated to be crease and fade resistant. It...

What it is:A silky pencil liner with no sharpening required.What it does:This automatic eye liner pencil twists up and glides on to line and define with ease. It smudges to...

What it is: A lash-conditioning undercoat that enhances the benefits of other Clinique mascaras, moisturizes, and helps to condition dry lashes.Ingredient Callouts: Free of sulfates SLS and SLES, parabens, phthalates, and mineral...

What it is: An ultra-pigmented, fiber-infused mascara that amps up lash volume to the max.Formulation Type: VolumizingIngredient Callouts: Free of parabens, phthalates, and sulfates SLS & SLES. It is also gluten-free.What Else You...

What it is: An eyeliner pencil that offers a richly pigmented shade for instant intensity.Ingredient Callouts: Free of parabens, mineral oil, and fragrances.What Else You Need to Know:Twist up and glide on...

What it is: An indulgent volume mascara offering a full panoramic look with glossy black pigments that conditions lashes for a soft feel touch.Ingredient Callouts: Free of sulfates SLS and SLES, parabens,...

What it is: A limited-edition mini duo of the bestselling Caviar Stick Eye Shadows in Rosegold and Burnished Bronze shimmer shades. Ingredient Callouts: Free of parabens, phthalates, and sulfates SLS & SLES.What Else...

What it is: An easy-to-use, 24 hour, ultra-black, waterproof, and smudge-proof felt-tip liquid eyeliner for classic lines and graphic looks.What Else You Need to Know: This non-stop ink flow and a flexible...

What it is: An innovative, up to 24-hour visibly lifting and volumizing mascara with two unique brushes and formulas for endless ways to achieve your ultimate lash look.Formulation Type: VolumizingBenefits: Long-wearingHighlighted Ingredients:- Berry...

What it is:A waterproof mascara formula created for performers.What it does:Add volume, length, curl, and precision to lashes. This lash-defining product lays on color using an exclusive micro-defining complex that...

What it is:A liquid converter that transforms powder formulas and pencils into smudge-proof, long lasting makeup.What it does:Aqua Seal instantly converts your favorite makeup products into waterproof formulas. Its lightweight,...

What it is:A waterproof brow pencil with a strong-hold gel and tri-angled tip for precise application.What it does:This easy-to-use pencil and gel duo creates the perfect brow in seconds—just draw,...

What it is: A multi-peptide, three-in-one eyebrow treatment serum for the look of fuller, more defined, and more youthful-looking brows as it shapes and sculpts with all-day hold.Hair Texture: Straight, Wavy, Curly,...

What it is: An all-new brow pencil makes it easy to master flawless brows and has a retractable, double-action, triangular tip.Ingredient Callouts: Free of parabens. It is also vegan and cruelty-free.What Else...

What it is: A collection of mini eyeshadow palettes inspired by the negative traits of the four zodiac elements: fire, earth, air, and water. Ingredient Callouts: Free of parabens. These products are...

What it is: An innovative mascara that delivers buildable volume and intense black color in a lightweight, flexible formula that won’t clump or smudge.Ingredient Callouts: Free of sulfates SLS and SLES, parabens,...

What it is: An intense matte-black liquid eyeliner with a unique tapered brush that delivers instant payoff with up to 16 hours of smudge-resistant, waterproof wear. Ingredient Callouts: Free of parabens, formaldehydes,...

What it is: A revolutionary tubing mascara with a 24-hour flake-free and smudge-proof formula that has lengthening ‘tubes’ that wrap lashes for XL length, lift, and lash love.Formulation Type: Curling and Lengthening...

What it is: An up to 24 hour flake-free, smudgeproof, long-wearing tubing mascara that is clinically shown to visibly volumize, lengthen, and curl.Formulation Type: Volumizing, Curling, LengtheningBenefits: Long-wearingHighlighted Ingredients:- Shea Butter: Conditions.- Castor...

What it is: An ultra-conditioning lash treatment primer that delivers volume to your lashes before you even apply mascara.Highlighted Ingredients:- Cellulose: Plant-derived thickening agent.- Caranuba Wax: Emollient from the leaves of...

What it is: An ultra-black, vegan mascara that lifts your lashes and delivers a fully-loaded flutter for up to 16 hours.Highlighted Ingredients:- Babassu: Nurtures lashes.- Glycerin: Helps hydrate.- Panthenol (Vitamin B5):...

What it is:A waterproof lengthening, curling, volumizing, and conditioning mascara.What it does:Tarte’s four-in-one waterproof mascara gives you the bombshell lashes you love, and it’s guaranteed to stay put through rain,...

What it is:A reparative and volumizing mascara infused with Amazonian clay.What it does:This mascara delivers an increase in lash volume and offers long-term reparative, rebuilding, and strengthening benefits with each...

What it is:A waterproof, smudge-proof, precise liquid eyeliner for a bold cat eye look that lasts all day.What it does:It gives intense, alluring payoff that’s foolproof, thanks to a super...

What it is: A mini eyeshadow palette with six highly pigmented modern nudes inspired by the beautiful nuances of real skin tones.Ingredient Callouts: This product is cruelty-free.What Else You Need to Know: Inspired...

What it is: A cutting-edge liquid eyeliner that’s the easiest you’ll ever use, created to produce a sharp, fluid, smudge-proof line every time.Ingredient Callouts: Free of parabens and phthalates. This product is...

What it is: A high intensity mascara for shocking volume, dramatic lift and curl, and 24-hour wear—can you handle it? Highlighted Ingredients: - Whipped Melting Waxes: Melt into each other to...

What it is: Too Faced’s best-selling eye shadow primer just got an upgrade! New and improved formula intensifies color and helps lock down eye shadow for 24+ hours of non-creasing, fade-resistant...

What it is: A mini vegan eyeshadow palette that is inspired by the fan-favorite Naked3 Palette and features six all-new universally flattering rosy-neutral eyeshadows.Ingredient Callouts: It is cruelty-free.What Else You Need to...

What it is: A luxe, refillable, reusable eyeshadow palette that is designed to be used interchangeably with the full collection of Curator™ shades.What Else You Need to Know: This palette is crafted...

What it is:An all-in-one mascara that delivers a look of endless length, intense volume, and sky-high lift for extreme, dramatic lashes.What it does:Caution Extreme Lash Mascara’s smooth, buildable, ultra-black formula...

What it is: A mascara that coats your lashes from root to tip for a high-impact, fanned-out finish.Ingredient Callouts: Free of sulfates SLS and SLES, parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil,...

What it is:A long-wearing, waterproof liquid liner enriched with ultra-black pigments for the darkest, most dramatic definition.What it does:This waterproof formula dries quickly to prevent smudging and transfer for all-day...

What it is: A long-wearing, medium-hold clear gel that not only grooms and sets your brows in place, but also increases density and strengthens brow hair.Ingredient Callouts: Free of parabens, phthalates, sulfates...

What it is: A waterproof and sweatproof, high-performance mascara with multivitamins and plant-based oils to moisturize, strengthen, and protect your lashes.Formulation Type: VolumizingBenefits: Long-wearing, WaterproofIngredient Callouts: Free of parabens, phthalates, sulfates SLS & SLES,...