What it is: Lifting and lengthening mascara for full, feathered lashes in a flash. Formulation Type: Lengthening Highlighted Ingredients:  -Beeswax: Allows the mascara to coat, lengthen, and stiffen (but not harden) lashes....

What it is: A highly pigmented brow pencil with an ultra-fine tip, allowing you to outline hair strokes and create 3D definition.Ingredient Callouts:Free of parabens and cruelty-free.What Else You Need to...

What it is: A lightweight cream that floods the eye area with explosive moisture for up to 48 hours, visibly firming and reducing fine lines and wrinkles.Highlighted Ingredients:- Peptide: Visibly improves...

Look At Me Teen Again Peptide+Retinol Eye Cream is a light weight eye cream formulated with peptide and retinol to visibly illuminate and reduce the appearance of puffiness and dark circles. The cream brightens, promotes skin regeneration and helps reduce wrinkles. The metal applicator helps to drain the...

Smooth evenly onto eyelids with fingertips prior to applying eyeshadow. Size : 10ml  Basic Beauty Eyeshadow Primer (10ml) by Basic Beauty — 100% authentic at Sofie's Makeup Store, Egypt's destination...

Mascara with the best lengthening and volumizing effect that delivers natural, full and feathery lashes. Formula with Tri-Peptide Booster Complex that makes lashes longer by more than 11 percent and...

What it is: An easy-to-use brow powder that is great for brow newbies and pros. Use to fill in brows & sparse areas for a blended brow look. What Else You...

What it is: A brow-enhancing serum that improves the appearance of brow volume in as little as four weeks.Highlighted Ingredients:- Provitamin B5: Conditions and improves brow-hair sheen.- Biotin and Cassia alata Leaf Extract:...

Remember the makeup envy you felt at your first rock concert? Well, regardless of your parents’ dress code back in the day, that rocker-chic look can be all yours now....

What it is: A gentle, lash-enhancing serum—formulated without prostaglandin or its derivatives—that gives you visibly fuller, thicker, longer lashes over time.Highlighted Ingredients:- Hibiscus Flower and Safflower Extracts: Help lashes look thicker...

What it is: A fan favorite, BADgal BANG! Volumizing Mascara is now available in a waterproof formula— BADgal just got badder.Formulation Type: VolumizingBenefits: WaterproofWhat Else You Need to Know: This gravity-defying formula, featuring ultralight...

What it is: An extreme lengthening & lifting mascara with magnetically enriched formula that works with the magnetic core to extend lashes 40% longer.Formulation Type: LengtheningBenefits: Long-wearingIngredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents,...

What it is:A brow-volumizing tinted gel with tiny microfibers that create natural-looking fullness and definition.What it does:Benefit’s Gimme Brow+ Volumizing Eyebrow Gel contains tiny microfibers that adhere to skin and...

What It Is: A microfine detailing eyebrow pencil with a 0.8-millimeter tip that adds precise detail, dimension, and depth to browsIngredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl...

What it is:A hyper-saturated, water-resistant, liquid eyeliner with an innovative flex tip and easy-grip triangle shape for effortless, no-limit lining that lasts.What it does:Flyliner Longwear Liquid Eyeliner is your new...

What it is: A clear, universal brow wax that shapes and sets for a long-wear, flexible-but-firm hold.Ingredient Callouts: Free of parabens and phthalates. This product is also vegan and cruelty-free.What Else You...

What it is: An intensely pigmented, blendable eyeshadow stick to define every eye shape and flatter every skin tone, available in matte and shimmer shades.What Else You Need to Know: Expert-level eyeshadow...

What it is: An undereye brightener that hydrates, brightens, and conceals with sheer to buildable coverage—Delivering a no-makeup makeup effect and longwear formula.Coverage: LightFinish: NaturalFormulation: LiquidIngredient Callouts: Free of parabens and phthalates. It is also...

What it is: A limited-edition, vivid shimmer eyeliner with intense pigment and precise application. Ingredient Callouts: This product is cruelty-free. What Else You Need to Know: Glide on liquid shimmer eyeliner in these...

What it is: A long-wearing brow pencil with pencil-sharp precision, perfect for filling in sparse brows.Ingredient Callouts: Free of parabens and phthalates. It is also cruelty-free.What Else You Need to Know: This formula’s...

What it is: A clear gel with unstoppable hold to mimic the look of laminated brows.Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone,...

Customize your lash look! The individual lash cluster version of Huda Beauty’s iconic OG Hoodie lashes, created with synthetic fibers–in different lengths and styles–that are reusable, easy to apply, and...

Classic Lash - Samantha #7 are universally flattering, with double-stacked lashes of varying lengths to create a medium volume and a feathery look .  How to Use HUDA'S TIPS: *...

A waterproof, fast-drying, and re-stickable lash glue that’s latex-free and dries clear with all daywear. The precise brush applicator allows you to effortlessly trace a thin, even layer of product...

Classic Lash - Candy #5 are stunning lashes that have medium volume spiky, long and separated hair, giving your eyes a very graphic and sixties vibe. How to Use HUDA'S...

Brow Power Micro is your best-selling Brow Power Pencil—now with a micro-fine pencil tip that does the work for you to achieve feathery, natural-looking definition! The Universal Taupe shade adjusts...

Brow PowerFULL is your best-selling Brow Power Pencil—now with a triangular tip for bold definition and volume! The Universal Taupe shade adjusts to all hair colors—even gray—based on application pressure,...

Discover IT® Whether you want to create thin, thick or cat-eye lines, Superhero Liquid Eyeliner Pen makes it easier than ever! Unlike typical felt brush hair tips, this one won't fray...

Discover IT® This lash innovation is your peptide-infused black lash primer, eyeliner and lengthening mascara in one step! The power is in the groundbreaking ultra-skinny wand, which starts coating your lashes...

Our best seller, Classic Lash - Giselle, is very natural in style and light in volume. How to Use HUDA'S TIPS: * Gently remove lashes from the tray, starting from...

What it is: A long wear, ultraprecise, one millimeter pencil for the tiniest hair-like details and a clean, soft natural look. Ingredient Callouts: This product is vegan, gluten-free, and cruelty-free. What Else...

What it is: An eyeshadow collection that allows you to curate your own customizable palettes.Ingredient Callouts: Free of parabens, phthalates, mineral oil, sulfates SLS & SLES, and contains less than one percent...

What it is: A microfiber-infused formula that builds color and volume.Ingredient Callouts: Free of parabens, phthalates, and triclosan. This product is also vegan and cruelty-free.What Else You Need to Know: Paired with a...

What it is:A 1.5MM mechanical pencil, which encapsulates the thinnest and softest waterproof gel eyeliner.What it does:Encapsulated in a 1.5MM mechanical pencil, this liner offers precision accuracy and ease of...

What it is:A weightless, micro-glitter eyeshadow infused with light-reflecting pearls to create high-impact, sparkling eyes.What it does:This eyeshadow is infused with refined micro-glitter for a sophisticated, sparkling finish, and features...

What it is: A waterproof gel eyeliner that glides on effortlessly to deliver up to 12 hours of high-impact wear without smudging, bleeding, or fading.Ingredient Callouts: Free of parabens, phthalates, mineral oil,...

What it is: An ultra-precise, ultra-slim brow pencil perfect for creating the thinnest hair-like strokes for naturally-defined brows.Ingredient Callouts: Free of sulfates SLS and SLES, parabens, phthalates, and triclosan, and contains less...

What it is: A waterproof gel eyeliner that glides on for ultra-smooth, razor-sharp, killer lines that last for up to 36 hours.Ingredient Callouts: Free of parabens. It is also gluten-free and cruelty-free.What...

What it is:A mind-blowing waterproof mascara that features a formula that thickens, lengthens, and curls for extreme volume and dramatic lashes.What it is formulated WITHOUT:- Parabens- Sulfates- PhthalatesHighlighted Ingredients:- High-performance,...

WHAT IT DOES Shapes and grooms brows into place for bold yet natural-looking brows Mineral-based formula provides flexible, all-day hold that doesn’t smudge or flake Nourishing vitamin B5 conditions and...

What it is: A clean tubing mascara that separates every single lash for definition, natural volume, and length without smudging or flaking for up to 24 hours. Formulation Type: Lengthening, Volumizing Benefits: Long-wearing...

What it is: A first-of-its-kind tubing tinted brow gel that defines, volumizes, and sets brows for up to 24 hours of smudge-proof wear.Highlighted Ingredients:- High Roll Tubing Technology: Wraps each brow...

What it is: An eyeshadow palette with chromes and mattes in psychedelic colors.Ingredient Callouts: Free of parabens. It is also cruelty-free.What Else You Need to Know: Welcome to our bright, lucid dream. Immerse...

What it is: A collection of mini eyeshadow palettes inspired by the negative traits of the four zodiac elements: fire, earth, air, and water. Ingredient Callouts: Free of parabens. These products are...

What it is:A lengthening mascara that curls, volumizes, lifts, and separates lashes for an "out-of-here" look.What it does:This breakthrough bestseller reveals lashes you never knew you had! The specially designed...

What it is: A gentle, noncomedogenic brow oil that softens, nourishes, and conditions while also enhancing shine.Highlighted Ingredients:- Sunflower and Argan Oils: Condition, moisturize, and nourish brows.- Apricot Oil: Is an...

What it is:A mascara inspired by hair rollers, this super-curling and lifting mascara gives a sexy, wide-eyed look. Its patent-pending Hook ‘n’ Roll™ brush features tiny custom-designed hooks to catch,...

What it is: A fanning and volumizing mascara that fans out lashes side to side, amplifies volume, and multiplies the look of lashes.Highlighted Ingredients:- Provitamin B5: Helps lashes feel conditioned.- Cranberry...

What it is: A long-lasting cream eyeshadow that features an easy, non-creasing formula.Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS &...

What it is: A creamy palette with innovative, ultra-pigmented metallic, marble, and cream-to-powder eyeshadows that blend seamlessly to create an array of timeless looks.Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates,...