What it is: An eyeshadow palette with chromes and mattes in psychedelic colors.Ingredient Callouts: Free of parabens. It is also cruelty-free.What Else You Need to Know: Welcome to our bright, lucid dream. Immerse...

What it is: A collection of mini eyeshadow palettes inspired by the negative traits of the four zodiac elements: fire, earth, air, and water. Ingredient Callouts: Free of parabens. These products are...

What it is:A lengthening mascara that curls, volumizes, lifts, and separates lashes for an "out-of-here" look.What it does:This breakthrough bestseller reveals lashes you never knew you had! The specially designed...

What it is: A gentle, noncomedogenic brow oil that softens, nourishes, and conditions while also enhancing shine.Highlighted Ingredients:- Sunflower and Argan Oils: Condition, moisturize, and nourish brows.- Apricot Oil: Is an...

What it is:A mascara inspired by hair rollers, this super-curling and lifting mascara gives a sexy, wide-eyed look. Its patent-pending Hook ‘n’ Roll™ brush features tiny custom-designed hooks to catch,...

What it is: A fanning and volumizing mascara that fans out lashes side to side, amplifies volume, and multiplies the look of lashes.Highlighted Ingredients:- Provitamin B5: Helps lashes feel conditioned.- Cranberry...

What it is: An up-to-36-hour, full-blast, volumizing mascara that layers easily to build massive volume without weighing down lashes.What Else You Need to Know: BADgal BANG! creates massive volume. The gravity-defying formula...

What it is: A long-lasting cream eyeshadow that features an easy, non-creasing formula.Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS &...

What it is: A creamy palette with innovative, ultra-pigmented metallic, marble, and cream-to-powder eyeshadows that blend seamlessly to create an array of timeless looks.Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates,...

What it is:A luscious, long-wearing powder eyeshadow.What it does:This creamy shadow glides on in one smooth stroke for long-wearing color, and is formulated to be crease and fade resistant. It...

What it is:A silky pencil liner with no sharpening required.What it does:This automatic eye liner pencil twists up and glides on to line and define with ease. It smudges to...

What it is: A lash-conditioning undercoat that enhances the benefits of other Clinique mascaras, moisturizes, and helps to condition dry lashes.Ingredient Callouts: Free of sulfates SLS and SLES, parabens, phthalates, and mineral...

What it is: An ultra-pigmented, fiber-infused mascara that amps up lash volume to the max.Formulation Type: VolumizingIngredient Callouts: Free of parabens, phthalates, and sulfates SLS & SLES. It is also gluten-free.What Else You...

What it is: An eyeliner pencil that offers a richly pigmented shade for instant intensity.Ingredient Callouts: Free of parabens, mineral oil, and fragrances.What Else You Need to Know:Twist up and glide on...

What it is: An easy-to-use, 24 hour, ultra-black, waterproof, and smudge-proof felt-tip liquid eyeliner for classic lines and graphic looks.What Else You Need to Know: This non-stop ink flow and a flexible...

What it is:A liquid converter that transforms powder formulas and pencils into smudge-proof, long lasting makeup.What it does:Aqua Seal instantly converts your favorite makeup products into waterproof formulas. Its lightweight,...

What it is:A waterproof brow pencil with a strong-hold gel and tri-angled tip for precise application.What it does:This easy-to-use pencil and gel duo creates the perfect brow in seconds—just draw,...

What it is: A multi-peptide, three-in-one eyebrow treatment serum for the look of fuller, more defined, and more youthful-looking brows as it shapes and sculpts with all-day hold.Hair Texture: Straight, Wavy, Curly,...

What it is: An all-new brow pencil makes it easy to master flawless brows and has a retractable, double-action, triangular tip.Ingredient Callouts: Free of parabens. It is also vegan and cruelty-free.What Else...

What it is: A collection of mini eyeshadow palettes inspired by the negative traits of the four zodiac elements: fire, earth, air, and water. Ingredient Callouts: Free of parabens. These products are...

What it is: An innovative mascara that delivers buildable volume and intense black color in a lightweight, flexible formula that won’t clump or smudge.Ingredient Callouts: Free of sulfates SLS and SLES, parabens,...

What it is: An ultra-black, vegan mascara that lifts your lashes and delivers a fully-loaded flutter for up to 16 hours.Highlighted Ingredients:- Babassu: Nurtures lashes.- Glycerin: Helps hydrate.- Panthenol (Vitamin B5):...

What it is:A waterproof lengthening, curling, volumizing, and conditioning mascara.What it does:Tarte’s four-in-one waterproof mascara gives you the bombshell lashes you love, and it’s guaranteed to stay put through rain,...

What it is:A reparative and volumizing mascara infused with Amazonian clay.What it does:This mascara delivers an increase in lash volume and offers long-term reparative, rebuilding, and strengthening benefits with each...

What it is:A waterproof, smudge-proof, precise liquid eyeliner for a bold cat eye look that lasts all day.What it does:It gives intense, alluring payoff that’s foolproof, thanks to a super...

What it is: A mini eyeshadow palette with six highly pigmented modern nudes inspired by the beautiful nuances of real skin tones.Ingredient Callouts: This product is cruelty-free.What Else You Need to Know: Inspired...

What it is: A cutting-edge liquid eyeliner that’s the easiest you’ll ever use, created to produce a sharp, fluid, smudge-proof line every time.Ingredient Callouts: Free of parabens and phthalates. This product is...

What it is: A high intensity mascara for shocking volume, dramatic lift and curl, and 24-hour wear—can you handle it? Highlighted Ingredients: - Whipped Melting Waxes: Melt into each other to...

What it is: Too Faced’s best-selling eye shadow primer just got an upgrade! New and improved formula intensifies color and helps lock down eye shadow for 24+ hours of non-creasing, fade-resistant...

What it is: A mini vegan eyeshadow palette that is inspired by the fan-favorite Naked3 Palette and features six all-new universally flattering rosy-neutral eyeshadows.Ingredient Callouts: It is cruelty-free.What Else You Need to...

What it is: A luxe, refillable, reusable eyeshadow palette that is designed to be used interchangeably with the full collection of Curator™ shades.What Else You Need to Know: This palette is crafted...

What it is:An all-in-one mascara that delivers a look of endless length, intense volume, and sky-high lift for extreme, dramatic lashes.What it does:Caution Extreme Lash Mascara’s smooth, buildable, ultra-black formula...

What it is: A mascara that coats your lashes from root to tip for a high-impact, fanned-out finish.Ingredient Callouts: Free of sulfates SLS and SLES, parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil,...

What it is:A long-wearing, waterproof liquid liner enriched with ultra-black pigments for the darkest, most dramatic definition.What it does:This waterproof formula dries quickly to prevent smudging and transfer for all-day...

What it is: A long-wearing, medium-hold clear gel that not only grooms and sets your brows in place, but also increases density and strengthens brow hair.Ingredient Callouts: Free of parabens, phthalates, sulfates...

What it is: A waterproof and sweatproof, high-performance mascara with multivitamins and plant-based oils to moisturize, strengthen, and protect your lashes.Formulation Type: VolumizingBenefits: Long-wearing, WaterproofIngredient Callouts: Free of parabens, phthalates, sulfates SLS & SLES,...

What it is: A bestselling waterproof eyebrow pencil designed to blend with any color and define every shape.What Else You Need to Know: This award-winning eyebrow pencil takes the guesswork out of...

What it is: A volumizing and lengthening mascara clinically tested to stretch the look of lashes for wider, longer, and eye-opening results.Highlighted Ingredients:- Biotin: Supports stronger, healthier-looking hair and skin.- Collagen:...

What it is: A volumizing waterproof mascara that gives eyelashes super volume, length, and elastic stretch with up to 24 hours of wear.Formulation Type: Volumizing, LengtheningBenefits: Long-wearing, WaterproofHighlighted Ingredients:- Biotin: Promotes healthier-looking hair...

What it is: A set of 15 new fiery shades in an exquisite palette that synergistically merges Natasha's three daring formulas of sparkling foiled, matte, and metallic.Ingredient Callouts: Free of mineral oil....

What it is: An eyeshadow palette that combines greens, pinks, and neutral nudes with a variety of finishes, in a collection of all-new shades. Ingredient Callouts: Free of parabens and mineral oil....

What it is: A midi-sized, must-have eyeshadow palette featuring 15 romantic burgundy and mauve shades combined with gray-browns, taupes, dusty roses, and vintage pinks. Perfect to create romantic, retro-inspired looks.Ingredient Callouts: Free...

What it is: An eyeshadow palette that includes a captivating constellation of shades inspired by the elements of life that illuminate and intensify Natasha’s creative vision. Ingredient Callouts: Free of parabens, formaldehydes,...

What it is: An everyday palette that creates super-dramatic smokey eyes as well as a variety of natural and extreme glam looks.Ingredient Callouts: Free of parabens. This product is also cruelty-free.What Else...

What it is: A five-shade ensemble of rosy-taupe shades suited for classic or playful looks. Ingredient Callouts: Free of parabens and mineral oil. It is also gluten-free and cruelty-free. What Else You...

What it is: A 15-shade ensemble of cool-toned smokey shades in Natasha’s iconic matte, metallic, sparkling foiled, and wet effect formula. Ingredient Callouts: Free of parabens and mineral oil. It is also...

What it is: A must-have, cool-toned palette with 15 new nude shades in Natasha’s iconic matte, metallic, sparkling foiled, and brand-new wet effect formula.Ingredient Callouts: Free of parabens and mineral oil. It...

What it is: The ultimate cool-toned, everyday taupe essential featuring Natasha’s favorite eyeshadow, Nurture, alongside four tones and textures of that shade. Ingredient Callouts: Free of parabens and mineral oil. It is...

What it is: A max hold eyebrow gel for you to meticulously create the perfect laminated brow effect.Ingredient Callouts: Free of parabens. It is also vegan and cruelty-free.What Else You Need to...

What it is: An ultra-black mascara that coats lashes in intense black pigment and plant-based fibers for beyond natural lashes.Formulation Type: Volumizing and LengtheningIngredient Callouts: Free of parabens. It is also gluten-free, cruelty-free,...