What it is: A lightweight, full-pigment sculpting brow wax that precisely sculpts and holds brows in place.Highlighted Ingredients:- Shea Butter, Jojoba Seed Oil, and Argan Oil: Rich in fatty acids; help...

What it is: An up-to-36-hour, full-blast, volumizing mascara that layers easily to build massive volume without weighing down lashes.What Else You Need to Know: BADgal BANG! creates massive volume. The gravity-defying formula...

What it is: A velvety matte eyeshadow palette that blends warm and cool nudes for ultimate versatility.Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar,...

If you prefer an automatic eyeliner to one you need to sharpen, open your eyes to Superhero No-Tug Retractable Eyeliner! Featuring our exclusive No-Tug Technology™, this waterproof mechanical eyeliner delivers...

WHAT IT DOES Proprietary tubing technology wraps and defines each lash with no smudging — ever Precision brush makes it easy to lift and separate each lash for a full,...

What it is: A clear gel that easily shapes and tames brows, locking in your look for up to 24 hours.Highlighted Ingredients:- Provitamin B5: Helps brows look polished and defined.- Polymers:...

What it is:A lightweight primer that creates a seamless canvas that keeps cream and powder eye color looking brilliant, fresh, and just-applied all day.What it does:This smudge-proof eyeshadow base uses...

What it is: A dual-ended eyeliner with a waterproof liquid and a pencil liner, combined in one convenient tool.Highlighted Ingredients:- Amazonian Clay: Nature’s most perfect ingredient for better, longer, truer wear.-...

What it is: A creamy eyeliner pencil that blends smoothly without losing pigmentation.Ingredient Callouts: Free of parabens and mineral oil. It is also cruelty-free.What Else You Need to Know: This innovative eye crayon...

What it is: A safe for sensitive eyes vegan mascara that visibly volumizes, lengthens, and defines, for the most amped-up, natural-looking lashes. Formulation Type: Volumizing and Lengthening Benefits: Long-wearing, Water Resistant Highlighted Ingredients:...

What it is: A palette of modern nude shades inspired by the beautiful nuances of real skin tones.Highlighted Ingredients:- Coconut Water: Aids in delicately replenishing skin’s moisture levels.- Alpine Rose: Helps...

What it is: A matte eyeshadow palette with nine hues, including two cream-to-powder eyeshdaows, to create a subtle to intesne look with a monochromatic twist.Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents,...

What it is: A cult-favorite, waterproof, sweatproof, and fast-drying lash glue with an easy-peel formula and all-day wear.Ingredient Callouts: This product is cruelty-free.What Else You Need to Know: This dermatologist- and ophthalmologist-tested lash...

What it is: A palette that includes 18 golds, coppers, and neutrals in matte, metallic, shimmer and gel-liner hybrid textures.Ingredient Callouts: Free of parabens, mineral oil, sulfates SLS & SLES, and contains...

What it is:A hybrid, waterproof kohl eyeliner pencil.What it does:This long-lasting formula combines the silky application of a liquid liner with the sultry, smudgy texture of kohl. Blend it with...

What it is: An easy-glide, waterproof gel pencil that stays put all day—even on the waterline—with a built-in sharpener for max precision and glide every time. Ingredient Callouts: Free of parabens. It...

Uplift brows to their full potential. This flexible gel builds easily to sculpt and smooth brows for a brushed up, laminated look that sticks around all day.Weightless, water-based gel formula...

What it is: A mascara that combines extreme volume and lash-by-lash definition in a high-intensity, no-transfer shade of black. Benefits: Volumizing, Long-wearing What Else You Need to Know: This intensely pigmented mascara instantly...

What it is: A waterproof version of Diorshow Overvolume mascara that successfully combines extreme volume and lash-by-lash definition.Formulation Type: VolumizingBenefits: Long-wearing, WaterproofWhat Else You Need to Know: This waterproof mascara instantly delivers extreme volume...

Darlings, I have bottled 30 years of artistry into 30 seconds to give you speedy, easy, bigger, brighter eyes! Crease-proof, waterproof and fade-proof, the self-priming, dream-glide formula, with high-impact Colour-Boosting...

What it is: An 18-pan essential palette of textures and neutral shades in Natasha’s iconic, user-friendly, velvety-soft formulas, designed to sculpt and enhance eyes. What Else You Need to Know: Natasha expands...

The MINI GLOOM PALETTE is a 5-pan modern take on moody, mossy tones. Featuring cool-toned muted greens and shimmering pops of taupe and rose, each shade is crafted in Natasha’s iconic Matte,...

What it is: An eyeshadow compact featuring the beloved iconic sparkling shade Mia, paired with a perfect pinky-nude matte transition shade and a built-in mirror. What Else You Need to Know: Designed...

What it is: A peptide-powered lash serum for sensitive eyes for visibly thicker, longer-looking lashes and less lash fall-out.Formulation Type: LengtheningHighlighted Ingredients:- LashCatalyst™ Peptide Complex: Research-backed peptides for thicker, longer-looking lashes.- Chamomile...

Meet the tubing mascara that goes to great lengths & stays put from day to night. Formulated with anti-smudge tubing polymers, it wraps each lash & locks them in for...

Condition while you coat! This exclusive mascara not only provides extreme volume and length, but is infused with a lash-loving blend of peptides, panthenols, and natural waxes. These key ingredients...

The missing step in your lash routine that you never knew you needed! Specially formulated with a blend of no-flake minifibers and peptides, GrandePRIMER coats your lashes to prepare them...

What it is: A long-wearing and waterproof lash line-enhancing eyeliner for tightlining, defining, and waterline brightening. Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar,...

What it is: An iconic eye palette that tells Mario’s dream color story with 12 signature shades in glossy shimmer, sueded matte, and natural metallic finishes. Formulation: Pressed Powder Ingredient Callouts: Free of...

DESCRIPTION With our 1440-minute eyeliner, you can face anything life throws your way - break-ups, new beginnings, and everything in between - without worrying about your liner smudging. Get 24 hours (or...

DESCRIPTION Your new refreshing eyeshadow experience Extremely long lasting: up to 20h wear Effortless silky application with high-impact color payoff  Infused with Goji Berry Extract and hydrating Ceramides CoolTouch Aqua-Fusion...

DESCRIPTION Get semi-permanent salon-treated brows at home. No ouch. No commitment. Apply, Swipe & Reveal for your best brows yet. It’s your brows, but better. Patented Liquid Blading Technology uses treated pigments and dyes to...

DESCRIPTION Customize your brow look with our two-in-one groomer that delivers the rich color and hold of a pomade with the ease and precision of a pencil. Use the blendable...

DESCRIPTION An exceptional alternative to lash extensions, Infinite Rizz is a longwear, water-resistant, smudge-proof mascara that delivers luscious length and bold volume—all while nourishing your lashes and keeping them soft,...

DESCRIPTION Treat yourself to the thickest, flutteriest lashes that last and last. Our oxygen-activated formula coats each lash in inky-black gloss, for fanned-out smudge-free curves that just won’t quit. Lift,...

A universal clear brow styling gel that shapes, lifts and sets with flexible hold- never stiff, sticky or crunchy. DESCRIPTION The gel-like texture coats the eyebrows in a flexible film...

What it is: A beginner-friendly micro-tip pencil that effortlessly fills and defines brows with soft, buildable pigment. Highlighted Ingredients: - Mineral-Based Pigments: Create the most natural-looking payoff. - Provitamin B5: Conditions and...

What it is: An award-winning mascara that lengthens and lifts with 12-hour wear—it’s safe for sensitive eyes and resists clumping, flaking, and smudging. Formulation Type: Lengthening Benefits: Long-wearingHighlighted Ingredients: - Arginine and Biotin: Lash...

What it is: A precision gel liner that glides on, blends like a dream, and boasts budge-proof wear.Ingredient Callouts: Free of sulfates SLS and SLES, parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil,...

What it is: A clean volumizing mascara that wraps each lash in weightless, buildable volume without flaking, smudging, or irritating sensitive eyes.Formulation Type: VolumizingHighlighted Ingredients:- Arginine: Supports stronger, healthier-looking lashes.- Provitamin B5:...

What it is: A set of six talc-free, buttery, long-wearing eyeshadows that go beyond your basic neutrals—with matte, satin, and metallic finishes.Highlighted Ingredients:- Jojoba Seed Oil: Helps to nurture and gently...

What it is: A clear eyebrow gel that adds shape and structure with a comfortable, medium 8-hour hold and natural finish. Highlighted Ingredients: - Hydrolyzed Quinoa: Is a protein-rich extract that...

What it is: A liquid eyeliner with an ultra-fine tip for precise definition and smudge-proof, all-day wear.Ingredient Callouts: Free of sulfates SLS and SLES, parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl...

MicroStroke Brow Pen delivers unparalleled precision and buildable dimension for full, defined brows that last up to 24 hours. Its micro-fine brush tip creates realistic, hair-like strokes for your most natural-looking brows...

What it is: A dual-shade eyebrow powder compact for achieving a natural-looking, ombré effect. What it does: Create beautiful and natural brow effects with Anastasia's bestselling Brow Powder Duo. This...

Anastasia Beverly Hills DIPBROW® Pomade is a full-pigment, fade-resistant, waterproof eyebrow pomade available in 11 shades to fill and detail eyebrows. The long-lasting, smudge-proof, buildable formula glides on smoothly to skin and hair and allows time...

Anastasia Beverly Hills Brow Pen easily builds dimension by micro-stroking in areas you want more fullness. The waterproof formula glides on effortlessly with a featherlight feel, creating unparalleled hair-like detail with precision...

Anastasia Beverly Hills Tinted Brow Gel is a lightweight eyebrow gel that sets brows with a flexible hold and a tinted finish. The fully pigmented gel formula features light-reflecting pearls that create...

Experience high-level sparkle with this ultra-reflective Loose Glitter from Anastasia Beverly Hills. Create an instant multidimensional effect with pro-level, extra-glam glitter for face, body and hair. Choose from rich jewel tones and...

A must-have for every makeup artist, this kit-friendly brow palette features all 11 shades of Brow Powder Duo plus Brow Primer. The finely milled, highly pigmented powder formula delivers smooth, buildable color for natural to bold brows,...